What are the responsibilities and job description for the Media Strategy Director position at Bloom Ads Global Media Group?
Job Summary
Bloom Ads is growing, and we’re looking for a driven and strategic Media Strategy Director to lead the development and execution of innovative, data-driven media campaigns across traditional and digital channels. This role combines analytical precision, creative problem-solving, and client leadership to deliver integrated media strategies that drive measurable results.
The ideal candidate is a confident communicator fluent in the language of media—terms like DSP, CPA, IVT, ROAS, and AVOC are part of your daily vocabulary—but you also know how to translate complex performance data into actionable insights for clients and internal teams.
This is an in-office position based in our Woodland Hills office.
Main Duties and Responsibilities
$125,000 – $150,000 / year (Depending on Experience)
This is the pay range Bloom Ads reasonably expects it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the level of experience, relevant skills, professional certifications, market pay, and demand for the role. Bloom Ads reserves the right to modify this pay range at any time.
Benefits
At Bloom Ads, we invest in you—your well-being, growth, and future.
We foster a culture that values connection, learning, and fun!
Bloom Ads is a certified women-owned, fully integrated media agency specializing in building custom cross-channel media plans that deliver measurable results. Our approach combines strategy, analytics, and creativity to help brands reach and engage the right audiences across all platforms.
Headquartered in Woodland Hills, California, Bloom Ads operates in 100 markets nationwide, partnering with major brands, nonprofits, and mission-driven organizations.
Additional Information
The job description is intended to convey information essential to understanding the scope of the position and is not exhaustive. Duties may be modified or added based on the needs of the organization.
Travel to and from client and vendor sites in a personal vehicle is required in this position. Management reserves the right to add, modify, change, or rescind work assignments and to make reasonable accommodations so that qualified employees can perform the essential functions of the job.
Bloom Ads is growing, and we’re looking for a driven and strategic Media Strategy Director to lead the development and execution of innovative, data-driven media campaigns across traditional and digital channels. This role combines analytical precision, creative problem-solving, and client leadership to deliver integrated media strategies that drive measurable results.
The ideal candidate is a confident communicator fluent in the language of media—terms like DSP, CPA, IVT, ROAS, and AVOC are part of your daily vocabulary—but you also know how to translate complex performance data into actionable insights for clients and internal teams.
This is an in-office position based in our Woodland Hills office.
Main Duties and Responsibilities
- Oversee and manage the media planning process for multiple clients, providing leadership, strategic direction, and innovation.
- Act as the senior media lead across digital, social, and traditional platforms, ensuring alignment with client objectives and KPIs.
- Develop and present strategic media recommendations, plans, and rationale to clients and internal stakeholders.
- Lead cross-department collaboration with Account, Strategy, Creative, and Analytics teams to build integrated marketing solutions.
- Manage the media planning lifecycle, including research, strategy, evaluation, plan development, and campaign execution.
- Ensure campaigns deliver against measurable business objectives and audience strategies.
- Lead high-level media partner negotiations to maximize value, visibility, and return on investment.
- Guide and mentor media supervisors and strategists, fostering professional development and collaboration.
- Identify and present new opportunities, emerging trends, and technologies to enhance client performance.
- Participate in new business pitches, contributing to agency growth and thought leadership.
- Maintain a deep understanding of client industries, audiences, and competitive landscapes.
- Oversee staff performance reviews, workload assignments, and training opportunities to ensure team success.
- Depending on client needs, may specialize in specific channels such as programmatic, social, or broadcast media.
- Maintain professionalism, attention to detail, and accuracy in all deliverables and interactions.
- Perform other duties and projects as assigned.
- Bachelor’s degree in Advertising, Marketing, Communications, or a related field (or equivalent experience).
- 8 years of experience in media planning, buying, or strategy, with at least two years in a supervisory role.
- Proven success leading cross-channel media strategies across digital, social, and traditional platforms.
- Familiarity with major media and analytics tools such as Advantage, Strata/Freewheel, Google Ads, Meta Ads Manager, The Trade Desk, Google Analytics, and Google Campaign Manager.
- Strong understanding of research tools including Kantar, GWI, and Scarborough.
- Excellent communication, presentation, and leadership skills.
- Demonstrated ability to manage teams, foster collaboration, and build client relationships.
- Strategic thinker with strong analytical and creative problem-solving abilities.
- Self-motivated and detail-oriented, with a proactive approach to project management.
- Passion for media, technology, and staying ahead of emerging trends.
$125,000 – $150,000 / year (Depending on Experience)
This is the pay range Bloom Ads reasonably expects it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the level of experience, relevant skills, professional certifications, market pay, and demand for the role. Bloom Ads reserves the right to modify this pay range at any time.
Benefits
At Bloom Ads, we invest in you—your well-being, growth, and future.
- Comprehensive medical benefits: health, dental, vision, life, and AD&D coverage
- Generous vacation policy
- Holiday PTO Work-from-Home Fridays
- Company contributions to 401(k) retirement savings
- Paid volunteer hours to support causes you care about
- Professional development opportunities
We foster a culture that values connection, learning, and fun!
- Free snacks (mostly healthy!)
- Coffee Thursdays to fuel creativity
- Monthly lunch & learns to expand your expertise
- Quarterly town halls with food, prizes, and company updates
- Team parties and celebrations to recognize achievements
Bloom Ads is a certified women-owned, fully integrated media agency specializing in building custom cross-channel media plans that deliver measurable results. Our approach combines strategy, analytics, and creativity to help brands reach and engage the right audiences across all platforms.
Headquartered in Woodland Hills, California, Bloom Ads operates in 100 markets nationwide, partnering with major brands, nonprofits, and mission-driven organizations.
Additional Information
The job description is intended to convey information essential to understanding the scope of the position and is not exhaustive. Duties may be modified or added based on the needs of the organization.
Travel to and from client and vendor sites in a personal vehicle is required in this position. Management reserves the right to add, modify, change, or rescind work assignments and to make reasonable accommodations so that qualified employees can perform the essential functions of the job.
Salary : $125,000 - $150,000