Marketing Designer

ABOUT BJU PRESS & THE ROLE

Vision: We want Christian education to be transformational in the lives of students as they grow in their faith and knowledge of our Savior, Jesus Christ.

Mission: We produce transformational products and services for Christian educators.

Brand Promise: We empower educators to prepare students to live in light of eternity.

About the Team: The Marketing team seeks to support the mission of BJU Press by promoting BJU Press K-12 educational materials with a biblical worldview for Christian schools and homeschools.     Our Core function is: Produce deliverables to promote sales of BJU Press education materials and platforms.                                       

Role Summary: As a Marketing Designer I at BJU Press, the ideal candidate will play a supporting role on the Marketing team by being responsible for creating visual content that communicates messages effectively through both digital and print formats. This includes designing materials such as advertisements, websites, social media, and printed sales materials, using elements like typography, photography, and illustration. The role also involves collaborating with marketing team members as a creative contributor, offering design expertise and input on various projects. Additionally, the designer supports the overall marketing strategy by providing creative solutions, branding, copy, research, and design work to help advance the organization’s goals.

KEY RESPONSIBILITIES: 

• Design visual content across print, digital, and other media formats, including advertisements, social media graphics, websites, email campaigns, and printed sales materials such as brochures and flyers
• Develop page layouts for print and digital publications, ensuring content is well-organized, visually appealing, and aligned with branding standards
• Source and request images by researching stock photography, coordinating with photographers, and submitting internal image requests as needed for specific projects
• Translate and expand existing design styles into larger, cohesive pieces such as multi-page catalogs, promotional kits, or branded event materials
• Participate in photo shoots, including planning, styling, and on-site direction to ensure images meet project and brand needs
• Occasionally help with event related logistics
• Follow and apply style and branding guidelines consistently across all deliverables to maintain visual identity and brand integrity
• Design and optimize landing pages for web campaigns, focusing on user experience, brand consistency, and marketing effectiveness
• Attend meetings and give presentations to share progress, explain design concepts, and contribute ideas during collaborative marketing discussions
• Provide creative input to support marketing strategy, including design recommendations, copy suggestions, and branding enhancements
• Collaborate with internal departments to fulfill design requests

SKILLS AND ATTRIBUTES NEEDED TO SUCCEED IN THIS ROLE:

• Strong interest in marketing, branding, and design
• Web design/building skills
• Desire to motivate and inspire others within the company
• Ability to handle and adapt to task diversity
• Ability to conceptualize ideas and execute them
• Ability to communicate clearly and professionally with others
• Ability to work well with art direction (positively respond to suggestions or criticism)
• Ability to react well under pressure and meet deadlines

REQUIRED QUALIFICATIONS:

• Adobe Creative Suite (Photoshop, Illustrator, InDesign, etc.)
• Strong understanding of design principles such as layout, typography, and visual hierarchy.
• Ability to develop page layouts for both print and digital publications.
• Experience sourcing stock images through platforms like Shutterstock, Adobe Stock, or Getty Images.
• Ability to coordinate with photographers and manage internal image requests for design projects.
• Knowledge of print specifications and preparation for brochures, flyers, catalogs, and other print materials.
• Design for web, including optimization for various devices (responsive design) and web-specific formats.
• Ability to follow and apply style and branding guidelines across all media to ensure brand consistency.
• Experience designing and optimizing landing pages with a focus on user experience, conversion, and brand consistency.
• Ability to create and present design concepts to internal teams or clients.
• Knowledge of design presentation tools (e.g., PowerPoint, Google Slides, Keynote).
• Experience in planning, styling, and directing photo shoots, including collaborating with photographers to ensure images align with the brand’s needs.
• Ability to offer creative suggestions, including design, copy, and branding recommendations to enhance marketing strategies.
• Experience working with different internal departments to understand design needs and fulfill project requirements.

An applicant for a position in the Bob Jones University group — Bob Jones University, Bob Jones Academy or BJU Press — must be a born-again Christian who has a personal relationship with Jesus Christ. Each applicant must agree with and affirm the Bob Jones University creed, mission (see https://www.bju.edu/about/creed-mission.php) and core biblical doctrines regarding areas such as the Bible, the triune God, man and salvation, etc.  Employees are expected to maintain a conservative lifestyle and support the group’s positions on issues such as beverage alcohol and addictive substances, creation, marriage and human sexuality and the sanctity of life, etc., (https://www.bju.edu/about/positions.php). Employees are to be active members of a local Bible-believing church which holds orthodox theology.  Whether in the classroom, online, through student activities, or through the preparation of educational materials for Christian schools and homeschool families, applicants must be committed to providing students an excellent, world-class education from a biblical worldview that prepares them for a lifetime of service for Jesus Christ.

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