Demo

Area Sales Manager - Denver

bidadoo
Denver, CO Full Time
POSTED ON 1/6/2026
AVAILABLE BEFORE 2/13/2026
Job Type

Full-time

Description

About the Role -The Area Sales Manager for Colorado —ideally based in Denver will play a key role in managing existing accounts, acquiring new customers, and serving as a trusted consultant. This position focuses on helping clients successfully buy and sell equipment through bidadoo’s innovative platform and comprehensive suite of services. Working with integrity and in both bidadoo and our customers best interest to build long term customer relationships and profitably grow revenues in their territories. Working with a broad range of primarily used construction and industrial equipment, selling our auction, remarketing, eCommerce and other services. You will collaborate with companies in various equipment-related industries, including; equipment manufacturing, finance, sales and rental, construction, mining, agriculture, transportation, utilities, government, etc. You will aggressively source new business opportunities for our weekly auctions and marketplace through a combination of techniques, including networking, cold calling, social media outreach, advertising, direct mailings, participating in shows, events and associations, and other proactive prospecting methods.

Responsibilities

  • Creating and executing an ongoing strategic plan and process to effectively develop and manage your assigned territory driving growth and profitability
  • Building a comprehensive knowledge of the new and used equipment products utilized in the areas of construction, rental, transportation, agriculture, material handling, etc.
  • Establishing relationships with key decision makers and influencers with in your area of responsibility and among team members supporting bidadoo’s customers
  • Generating leads for both buyers and sellers and filling your area’s funnel with items for each weekly auctions, marketplace and other sales channels
  • Consulting with customers on the valuation and sales estimates of machinery and equipment
  • Driving revenue through fees associated with our professional auction, remarketing and consignment services
  • Developing and delivering superior proposals and presentations showing business value to customers and prospects
  • Building buyer and seller value via auction day contact campaigns to drive buyer activities, develop relationships with buyer pool and deliver bidadoo pride
  • Utilizing the tools, CRM and resources to document and communicate with all stakeholders
  • Owning and managing the customer transaction and relationship from beginning to end and building a solid portfolio of repeat business
  • Communicating with and providing a great customer experience for our customers supporting the bidadoo values and brand promise
  • Demonstrating bidadoo pride in everything you do

Requirements

Qualifications

  • A minimum of 3 years of proven sales experience, including outside/field sales. Proven revenue attainment record through proactive lead generation and consultative selling techniques.
  • Have excellent oral and written communication skills.
  • Have excellent business presentation skills.
  • Proficiency in basic computer skills and applications.
  • Background in the areas which would be helpful include: new and used equipment sales, equipment rental, business valuation and appraisal consulting, equipment auctions, etc.
  • Familiarity and experience with internet technologies and sales desired.

Pay range and compensation package - base salary, commission program, company vehicle, medical, 401K and paid vacation.

bidadoo is an equal opportunity employer and encourages application from all qualified candidates.

Salary.com Estimation for Area Sales Manager - Denver in Denver, CO
$89,358 to $125,698
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