What are the responsibilities and job description for the Social Media & Marketing Coordinator position at Better Buzz Coffee Company?
About Us
Better Buzz Coffee us growing!
We are adding to our growing team! Our new position, Social Media & Marketing Coordinator, will support the Marketing team by creating engaging social content, managing community interactions, coordinating key marketing initiatives, and assisting with brand-wide campaigns. This role ensures consistent brand representation across channels, supports new store openings, and maintains a strong guest experience through social media, rewards, and email communication.
Founded in 2002 by two college students with a dream and a coffee cart, Better Buzz has grown into a thriving community with locations across California, Nevada, and Arizona. We roast our own organic, fair trade, and rainforest-certified coffee weekly!
We’re serious about quality, connection, and having a blast while doing it. At Better Buzz, you’re not just making coffee — you’re making people’s day.
This position is based in San Diego, CA. This is an in office position with travel. This position will require nighttime and weekend work to support the various events and our ever changing new store opening calendar. This position reports to our Vice President of Marketing.
Why Join the Better Buzz Marketing Team?
This is a dynamic role where you’ll have the opportunity to make a real impact on our growing brand. If you love coffee, enjoy connecting with the community, and have a passion for marketing, we’d love for you to apply! This position is salaried with a pay range of $71,500 - $76,000.
Come live the Buzz Life. Learn more about us at www.betterbuzzcoffee.com
PERKS OF WORKING AT BETTER BUZZ:
- Full benefits packages available including Medical, Dental, Vision, Life Insurance, 401K w/match
- Work with a growing brand
- Great discounts
- Paid time off
Responsibilities
Social Media & Influencer
- Plan, create, and schedule content across social platforms (Instagram, TikTok & Linked In)
- Support influencer outreach, communication, coordination, and follow-up.
- Responsible for capturing social-ready content, including photo and video assets.
Social Community Management
- Monitor and engage with comments, direct messages, and tagged content.
- Manage and amplify user-generated content aligned with brand standards.
- Support real-time engagement during launches, promotions, and events.
Menu Printing & Content Updates
- Coordinate updates for café and drive-thru menu boards, including design, proofing, and production logistics.
- Collaborate with design resources and vendors on menu changes and new product rollouts.
Loyalty & Email Support
- Assist with responses to guest inquiries related to our loyalty program, app issues, and other marketing related emails.
Review Management Support
- Support monitoring and responding to guest reviews across platforms.
Creative Support
- Assist during photo and video shoots (prep, on-set support, shot lists, etc.).
- Help organize and maintain content libraries and asset folders.
New Store Openings & Local Store Marketing
- Support marketing efforts and events for new store openings.
- Assist with local store marketing initiatives, partnerships, and community events.
Copywriting
- Draft copy for emails, digital campaigns, social captions, signage, and other brand communications.
- Maintain consistent brand voice across all touch-points.
Qualifications
Experience & Skills
- 1–3 years of experience in social media, marketing, content creation, or a related field.
- Strong understanding of major social platforms and emerging trends.
- Excellent writing, editing, and proofreading skills with attention to detail.
- Basic photo and video skills (shooting on phone or camera; simple editing preferred).
- Experience with community management and brand engagement.
- Ability to work quickly, stay organized, and manage multiple projects simultaneously.
- Comfort with fast-paced environments and adapting to last-minute changes.
- Strong communication and collaboration skills across departments.
Technical Skills (Preferred)
- Proficiency with social scheduling tools.
- Basic design ability using Canva, Adobe Express, or similar tools.
- Familiarity with email marketing platforms and loyalty systems is a plus.
- Light photo/video editing experience (CapCut, Lightroom, VSCO, Adobe Premiere Rush, etc.).
Other Requirements
- Availability for occasional early mornings, evenings, or weekends for events, shoots, or new store openings.
- Reliable transportation to support visits to cafés and local events.
- Passion for food, coffee, and creating content that showcases brand personality.
Better Buzz Coffee is a local USDA Organic Certified Coffee Roaster with many current locations and growing! We source and roast all our coffees and we are dedicated to our purpose of providing the Better Buzz experience by fueling each day with exceptional coffee and food in an inspiring environment.
We are committed to providing outstanding service to our community while fostering a fun and upbeat work environment for our team. We are always pushing forward, growing, and improving to ensure we are the absolute best we can be! Leaders who are excited to challenge themselves and grow will find great opportunities with Better Buzz Coffee!
Better Buzz encourages you to be bold and authentically you! We are proud to be an equal opportunity employer that celebrates the unique differences of our diverse team. We welcome individuals from all backgrounds and consider every qualified applicant without regard to race, color, religion, sex, sexual orientation, gender identity, age, national origin, disability, veteran status, or any other protected class. Better Buzz is also committed to offering reasonable accommodation to qualified job applicants with disabilities. If you need assistance or an accommodation, please contact us at hr@betterbuzzcoffee.com
Salary : $71,500 - $76,000