What are the responsibilities and job description for the Business Development Manager position at Bethel Care International?
Company Description Bethel Care International provides exceptional home care services that enable clients to age gracefully and comfortably in their own homes. The organization is dedicated to preserving dignity, independence, and quality of life for older adults and individuals needing daily support. Care plans are personalized to meet each client’s unique needs, ensuring compassionate and reliable assistance. Bethel Care International believes that the golden years deserve high-quality, respectful care, and strives to deliver that standard in every service offered.
Role Description The Business Development Manager is a contract, hybrid role based in Billerica, MA, with flexibility for some work from home. This role is responsible for identifying and pursuing new referral sources, partnerships, and client opportunities within the home care and senior services market. Day-to-day tasks include prospecting and outreach, building and maintaining relationships with healthcare providers and community organizations, and conducting meetings and presentations to showcase Bethel Care International’s services. The Business Development Manager will develop and execute growth strategies, track and report on sales activities and performance metrics, and collaborate with operations and care teams to ensure smooth onboarding of new clients. The role also involves market research, participation in local events and networking opportunities, and continuous refinement of messaging to align with the company’s mission and brand.
Qualifications
- Demonstrated experience in business development, sales, or account management, preferably in home care, healthcare, or senior services.
- Strong skills in relationship building, networking, and stakeholder engagement, with the ability to represent the organization professionally in the community.
- Proficiency in prospecting, lead generation, and pipeline management, including use of CRM or similar tools to track activities and results.
- Effective communication, presentation, and negotiation skills, both in-person and virtually, with clear written and verbal communication.
- Ability to analyze market trends, identify opportunities, and develop actionable growth strategies aligned with organizational goals.
- Strong organizational and time management skills, with the ability to manage multiple priorities in a hybrid work environment.
- Comfort working independently under a contract arrangement, with accountability for meeting agreed-upon targets and deliverables.
- Knowledge of or interest in home care, aging services, and client-centered care; prior experience in these domains is highly beneficial.
- Proficiency with standard office software and online collaboration tools; familiarity with digital marketing or outreach tactics is a plus.
- Bachelor’s degree in Business, Marketing, Healthcare Administration, or a related field preferred, or equivalent relevant experience.