What are the responsibilities and job description for the Manager of Campus Engagement & Communications position at Bay Atlantic University?
| GENERAL DESCRIPTION The Manager of Campus Engagement & Communications serves as Bay Atlantic University's central project manager and coordinator for institutional events, internal communications, and campus policies. The role is positioned as a coordinator and infrastructure builder — not the executor of every event on campus. The Manager runs the large, multi-department institutional events that no single department owns, maintains the shared infrastructure that supports every event run on campus, owns BAU's internal communications systems and cross-department protocols, and serves as the central steward of campus policies and procedures. The Manager works closely with department heads across the institution — the Chief Academic Officer, Director of Student Services, Director of Human Resources, Director of External Relations & Advancement, Director of Marketing, Director of Admissions, Director of Facilities, and others — to ensure consistent communication, clear policy ownership, and a coordinated calendar that prevents conflicts.
Scope of Responsibilities: • Institutional events that are multi-department or campus-wide in scope (commencement, orientation, campus-wide conferences, milestone events). Department-specific events remain with the relevant department head. • Master events calendar and shared event infrastructure (templates, vendor lists, standards) used by every department. • Internal/cross-department communications across staff, faculty, and students — including the centralized communications calendar, channels, and protocols. • Campus policy library and the process by which policies are drafted, approved, communicated, and reviewed. Policy content remains with the relevant department owner.
Scope of Responsibilities: • Institutional events that are multi-department or campus-wide in scope (commencement, orientation, campus-wide conferences, milestone events). Department-specific events remain with the relevant department head. • Master events calendar and shared event infrastructure (templates, vendor lists, standards) used by every department. • Internal/cross-department communications across staff, faculty, and students — including the centralized communications calendar, channels, and protocols. • Campus policy library and the process by which policies are drafted, approved, communicated, and reviewed. Policy content remains with the relevant department owner.
RESPONSIBILITIES 1. Project Management of Major Institutional Events • Serve as the lead project manager for large, campus-wide events involving multiple departments — including commencement and convocation, student orientation and welcome week, campus-wide conferences and symposia, anniversary and milestone events, and other significant multi-stakeholder gatherings. • Own the project plan, timeline, budget, vendor coordination, logistics, communications, and post-event review for each major institutional event. • Partner with department heads, who contribute content and represent their constituencies, while the project itself is run by the Manager. • Conduct post-event debriefs and maintain institutional knowledge for the recurring annual cycle of major events. 2. Master Calendar and Shared Event Infrastructure • Maintain the master campus events calendar across all departments; surface scheduling conflicts before they occur. • Set and steward shared standards that any department running an event can rely on: brand and signage templates, preferred vendor lists, room-booking and AV protocols, communications templates, and a basic event playbook. • Coordinate event logistics with the Director of Facilities (room setup, AV, signage) and with the Purchase Officer (event procurement and shared vendor contracts). • Support departments running their own events by providing infrastructure access, templates, and consistency — without running those events directly. 3. Centralized Communication Systems and Cross-Department Accountability • Maintain the centralized internal communications calendar and standard channels through which staff, faculty, and students receive on-campus information; improve clarity, consistency, and accessibility (clear language, multiple channels, multilingual support where appropriate). • Define and steward communication protocols across departments: who communicates what, by when, through which channel, and with what review. • Run a regular cross-department coordination cadence (e.g., a weekly operations sync) to surface plans early, align messaging, and resolve conflicts before they reach the President's office. • Draft and distribute campus-wide announcements in partnership with the relevant department head. • Ensure consistent branding, tone, and voice across internal communications, in alignment with the brand standards set by the Director of Marketing. 4. Campus Policy Stewardship ("Central Bank" of Policies and Procedures) • Own and maintain the master campus policy repository — a single, accessible, searchable, version-controlled library of every official BAU policy and procedure. • Steward the policy template and approval workflow so every policy has a consistent format (owner, effective date, review date, approval authority, scope, and revision history). • Support department heads in drafting and revising their policies: the department owns the content and the subject-matter judgment; the Manager owns the process, the format, and the library. • Manage the annual policy review cycle, prompting policy owners when policies are due for review or are out of date. • Route new and revised policies through the appropriate approval path (President, senior leadership, or specific approver depending on policy type). • Perform a conflict check on new policies to ensure they do not contradict existing ones. • Communicate new and updated policies to staff, faculty, and students through the established communications channels; coordinate training or attestation where required. • Serve as the single point of contact for questions about policy existence, location, and status ("is there a policy on this?"). 5. Coordination and Cross-Functional Partnership • Partner with the Director of Marketing on brand consistency between external marketing communications and internal communications. • Partner with the Director of Human Resources on staff-facing communications and on cataloging HR policies and the employee handbook in the master policy library. • Partner with the Chief Academic Officer on academic communications, faculty events, and academic policy cataloging. • Partner with the Director of External Relations & Advancement and the Development Manager on the calendar and standards for donor and alumni events. • Partner with the Director of Admissions on alignment between admissions communications protocols and institution-wide communications standards. 6. Reporting and Continuous Improvement • Report regularly to the Chief of Staff on the events calendar, communications activity, policy review status, and any cross-department coordination issues that require executive attention. • Track metrics for events (attendance, satisfaction, budget adherence), communications (reach, clarity, accessibility), and policies (review-cycle compliance, time-to-publish for new policies). • Continuously refine standards, templates, and protocols based on what is and isn't working — keeping the role focused on enabling other departments, not adding bureaucracy.
| EDUCATION REQUIREMENTS • Bachelor's degree in Communications, Public Relations, Higher Education Administration, Event Management, Business Administration, or a related field; equivalent professional experience considered. • Master's degree in a related field preferred but not required.
| EXPERIENCE REQUIREMENTS • Minimum 3–5 years of progressive experience in event management, internal communications, project management, or a comparable coordination role; experience in higher education or another mission-driven environment preferred. • Strong written and verbal communication skills, including the ability to draft clear, accessible institutional announcements and policy language. • Experience setting and maintaining standards, templates, and operational playbooks that other teams adopt and use. • Working knowledge of policy lifecycle management — drafting, approval workflows, version control, and communications — or comparable experience in document and knowledge management. • Proven ability to coordinate across departments at peer and executive levels; comfort surfacing conflicts and driving resolution. • Strong organizational, planning, and problem-solving skills; ability to manage multiple concurrent priorities. • Proficiency with standard productivity software, calendar and project management tools, communications platforms (email, intranet, web CMS), and basic knowledge management systems. • Discretion and judgment in handling sensitive institutional information and communications.