What are the responsibilities and job description for the Branded Social Content Creator position at BATHHOUSE?
ABOUT BATHHOUSE
Bathhouse is a home for people to look, feel, and perform their very best. Guests utilize our amenities—thermal pools, saunas, steam rooms—in a sleek, modern, and socially engaging atmosphere. We offer best-in-class massages and scrubs that are protocol-driven treatments delivered by an elite team of practitioners. Anybody with a body can benefit from a Bathhouse service.
We focus on functionality over preciousness and recovery over relaxation—the "anti-spa" spa experience. We are industry rebels. Join us.
JOB DESCRIPTION
The Branded Social Content Creator is responsible for bringing the Bathhouse brand to life across social platforms through compelling, phone-first content. This role owns the day-to-day execution of social media content creation, publishing, and platform management — ensuring a consistent, elevated, and engaging presence across all channels.
You will work closely with the brand, growth, and operations teams to capture the in-location experience and translate it into social-first storytelling. This is a hands-on, creator-focused role for someone equally comfortable behind the camera, in front of it, and in the details of posting and platform management.
RESPONSIBILITY
Bathhouse is a home for people to look, feel, and perform their very best. Guests utilize our amenities—thermal pools, saunas, steam rooms—in a sleek, modern, and socially engaging atmosphere. We offer best-in-class massages and scrubs that are protocol-driven treatments delivered by an elite team of practitioners. Anybody with a body can benefit from a Bathhouse service.
We focus on functionality over preciousness and recovery over relaxation—the "anti-spa" spa experience. We are industry rebels. Join us.
JOB DESCRIPTION
The Branded Social Content Creator is responsible for bringing the Bathhouse brand to life across social platforms through compelling, phone-first content. This role owns the day-to-day execution of social media content creation, publishing, and platform management — ensuring a consistent, elevated, and engaging presence across all channels.
You will work closely with the brand, growth, and operations teams to capture the in-location experience and translate it into social-first storytelling. This is a hands-on, creator-focused role for someone equally comfortable behind the camera, in front of it, and in the details of posting and platform management.
RESPONSIBILITY
- Create, capture, and edit original video (and occasional photo) content for social media platforms, including Instagram, TikTok, Facebook, YouTube Shorts, and Threads.
- Own the day-to-day management of Bathhouse social platforms, including posting, scheduling, and content organization
- Execute against the content calendar, ensuring consistent, timely, and on-brand publishing
- Bring Bathhouse's physical experience to life through short-form, social-first storytelling
- Collaborate with brand and creative teams to concept and produce content
- Act as an on-camera presence when needed, helping to humanize and energize the brand
- Monitor trends, platform updates, and cultural moments to inform content creation
- Support community engagement through comments and direct messages in a timely, brand-aligned manner
- Assist in content support for campaigns, partnerships, and new location openings
- Maintain brand voice, tone, and visual standards across all social platforms
- Track basic content performance and flag insights or opportunities for improvement
- 2–4 years of experience creating content for social media (brand, agency, or personal platform)
- Strong proficiency in short-form video creation and editing (iPhone, CapCut, Adobe, or similar tools)
- Deep understanding of Instagram, TikTok, and social-first content trends
- Comfortable being both behind and in front of the camera
- Strong creative instincts with an eye for aesthetics, storytelling, and brand consistency
- Highly organized with the ability to manage posting schedules and multiple content streams
- Strong communication skills and ability to collaborate cross-functionally
- Experience in hospitality, wellness, or lifestyle brands is a plus
- Passion for culture, wellness, and performance-driven experiences
- Salary: $80,000 - $90,000
- Medical, Vision, and Dental insurance available.
- Complimentary unlimited admission to Bathhouse.
- 50% discount on services, retail products, and restaurant offerings.
Salary : $80,000 - $90,000