Senior Manager, Sales Enablement (Field Enablement)

About Basware’s Field Enablement Team

We empower Basware’s customer-facing teams to go to market faster, unite around shared standards, and deliver with confidence. Our mission is to make it easy for every sales and customer success professional to know what to do, how to do it, and to feel ready for anything—so we lead on customer value and experience.

What You’ll Do

• Design, deliver, and continuously improve onboarding and enablement programmes for sales and customer success teams, ensuring they are role-specific, practical, and tied to go-to-market priorities.
• Build and maintain practical toolkits, guides, and playbooks that make it easy for teams to adopt best practices, follow consistent messaging, and deliver customer value.
• Capture and share best practices and success stories from the field, ensuring they are refined, documented, and reused across teams.
• Lead initiatives to certify sales teams on value-based selling and go-to-market priorities.
• Track adoption and impact of enablement activities, using data to drive improvements in ramp time, win rates, and customer satisfaction.
• Partner with subject matter experts, sales leaders, and customer success managers to co-create and update enablement content, ensuring it is current, relevant, and impactful.
• Champion a customer-first, partner-enabled culture in all enablement activities, fostering collaboration and knowledge sharing across the ecosystem.
• Drive innovation in enablement delivery, leveraging AI and automation to improve efficiency, personalisation, and impact.
• Support frontline managers with coaching kits and resources to help them lead meaningful, customer-centric conversations.
• Continuously engage with customer-facing teams to gather insights and shape enablement programmes based on real needs.
  
  

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What You’ll Bring

• Proven experience in sale enablement and in customer-facing role in B2B sales, sales development or customer success management (5 years preferred).
• Strong facilitation and communication skills; able to engage diverse sales audiences and make complex topics accessible.
• Experience designing and delivering onboarding and enablement for sales roles, including partners.
• Demonstrated success in building practical enablement resources (toolkits, playbooks, guides) and driving adoption at scale.
• Analytical mindset with the ability to use data and feedback to drive continuous improvement.
• Collaborative, proactive approach—curious, creative, and always seeking better ways to help teams succeed.
• High interest in AI and experience using AI-based tools or automation to enhance learning, communication, or operational efficiency.
• Comfortable using basic video editing tools to support training and communication.
• Solid organisational skills, with the ability to manage multiple projects and stakeholders.
  
  

Why Join Basware’s Field Enablement Team?

At Basware, you’ll be part of a global community where your expertise is valued and your ideas drive real change. In our Field Enablement team, you’ll have the freedom to innovate, the support to grow, and the platform to make a measurable impact—enabling sales and customer success professionals across the business to thrive.

Ready to make an impact?

Apply now and help us equip our teams with the tools they need to thrive.