What are the responsibilities and job description for the Business Development Rep position at Baselayer?
About Baselayer
Trusted by 2,200 financial institutions, Baselayer is the intelligent business identity platform that helps verify any business, automate KYB, and monitor real-time risk. Baselayer’s B2B risk solutions and identity graph network leverage state and federal government filings and proprietary data sources to prevent fraud, accelerate onboarding, and lower credit losses.
About the Role
We are looking for a Business Development Representative to help build and scale Baselayer’s pipeline. You will be the first point of contact for prospective customers and a critical driver of top-of-funnel growth. This role is ideal for someone who wants to develop into a high-performing sales professional, learn directly from senior GTM leadership, and take real ownership in scaling a category-defining product.
This role reports directly to the Head of Sales.
What You’ll Do
Identify and generate new sales opportunities through inbound qualification and outbound outreach
Qualify leads using a consultative approach to uncover pain points and align Baselayer’s solutions
Execute outbound sequences across email, phone, and LinkedIn to create qualified meetings
Conduct account research to identify high-potential prospects, build target lists, and personalize outreach
Maintain accurate activity, notes, and lead status in HubSpot
Partner closely with Account Executives to coordinate handoffs and drive pipeline conversion
Develop a strong understanding of Baselayer’s ideal customer profile and improve targeting over time
Support field and event-driven pipeline, including attending sponsored and company events as needed
Travel approximately 10 to 15 percent for events, onsite meetings, and team collaboration
About You
You want to learn fast, work hard, and build a career in sales the right way. You are competitive, resilient, and motivated by clear goals and measurable outcomes. You are not here for a logo. You are here to prove yourself, grow quickly, and help build something from 0 to 100.
Required Experience and Skills
1 or more years of experience in a high-performance environment, such as finance, fintech, consulting, venture capital, or sales
Strong written and verbal communication skills
Comfort with ambiguity and a willingness to learn through fast iteration
Proactive, self-directed mindset with high activity and follow-through
Strong organizational habits and attention to detail
Bachelor’s degree from a four-year university
What Sets You Apart
Strong understanding of customer ICP and the ability to translate it into effective targeting and outreach
Familiarity with Nooks or similar sales engagement and dialing software is a plus
Strong experience with LinkedIn Sales Navigator is a big plus
You are highly coachable and actively seek feedback, with a growth mindset and high standards
You are a problem-solver who navigates the unknown confidently
You are hungry for ownership, career acceleration, and meaningful equity in what you are building
Work Location
Hybrid in our NYC office or remote
Compensation and Benefits
Base salary range of $75,000 to $95,000 plus commission
Equity package
Unlimited vacation
Comprehensive health, dental, and vision coverage
401(k) with company match
Salary : $75,000 - $95,000