Regional Marketing Manager

Summary

At Barnes & Thornburg, change is relentless and so are we. In an evolving business landscape, we stand ready at a moment’s notice, adapting with agility and precision to achieve the highest goals for our clients. Similarly, our Client Growth and Marketing team serves its clients — 850 legal professionals across 50 practices in 26 markets — with the same energy and commitment.

Under the direct supervision of the Assistant Marketing Director the Regional Marketing Manager serves as the main marketing contact for Northeast offices, overseeing local marketing initiatives, events, and sponsorships in collaboration with leadership and client growth teams. This role manages budgets, client entertainment activities, and supports community engagement efforts.

Essential Duties And Responsibilities

• Management oversight for all Northeast office hosted marketing and business development events including but not limited to on and off-site receptions, large meetings, co-hosted events, and political fundraisers as assigned.
• Works closely with the Client Growth and Marketing Team to deliver high quality experiences for clients and guests of the Northeast offices.
• Makes recommendations to Office Managing Partner/Partner-In-Charge regarding local memberships, sponsorships and community support to maximize marketing value.
• Manages local client and community budgets as well local sports and entertainment budget. Works directly with Office Managing Partner’s/Partner-In Charge and Assistant Marketing Director to develop annual budget and monthly monitoring.
• Manages all aspects of local contributions and sponsorships including internal and external communications, payment, maximizing sponsorship benefits, ad and logo coordination and ticket/table fulfilment.
• Manages client entertainment ticket allocation and distribution. Maintains relationships with vendors.
• Utilizes marketing database for list management, event registrations and post event tracking.
• Utilizes available business development research tools to identify marketing prospects, due diligence and strategic marketing information on request.
• Communicates current event related information to the website coordinator and posts applicable event information to internal tracking documents and calendars.
• Stay abreast of PR activity & initiatives relating to assigned offices and connect lawyers with communications team and client growth members as matters/projects arise.
• Regular travel to regional offices as needed.
• Other duties as assigned.

The employee must be able to perform all essential job duties and responsibilities of this position satisfactorily and as outlined, with or without reasonable accommodations. Reasonable accommodation requests may be accommodated, absent undue firm hardship.

Knowledge, Skills And Abilities Required

• Four (4) years of progressively responsible related work experience preferable including heavy event planning and coordination in a professional services industry.
• Interpersonal and communication skills in order to communicate with a diverse group of attorneys, staff and clients and provide information with ordinary courtesy and tact while safeguarding confidentiality, and to effectively negotiate and represent the firm in a professional manner.
• Experience in utilizing marketing databases, and a familiarity with marketing related computer tools. Proficiency in Windows, Word, Excel and Power Point.
• Work often requires more than forty (40) hours per week to perform the essential duties of the position. Also requires irregular hours and occasional travel.
• Ability to organize and prioritize numerous tasks and complete them under time constraints.
• Ability to proofread typed materials for grammatical, typographical and spelling errors. Excellent written and oral communication skills.

This job description is intended to describe the general requirements of this position. As such, it is not designed to cover or contain a comprehensive listing of job duties or responsibilities required in this job. Subject to firm needs, duties and responsibilities of this position may change at any time, on a temporary or permanent basis, and with or without notice.

WORKING CONDITIONS

• Normal office environment with little exposure to excessive noise, dust, temperature and the like.
• Ability to lift and transport materials and boxes up to forty (40) pounds, and to set up signage and materials for events.

The above is intended to describe the general content of and requirements for the performance of this job. It is not to be construed as an exhaustive statement of essential functions, responsibilities or requirements.

Equal Employment And Opportunity Statement

Barnes & Thornburg is committed to equal employment opportunity in both principle and as a matter of policy. We will recruit, hire, train, promote, compensate and provide benefits to all applicants and employees without regard to ancestry, sex, race, color, ethnicity, national origin, gender, age, religion, religious creed, mental and/or physical disability, medical condition, military and/or veteran’s status, genetic information, marital status, sexual orientation, gender identity and/or expression, or any other basis protected by applicable federal, state and local laws. This policy applies to all recruiting, hiring, promotions, upgrades, layoffs, compensation, benefits, terminations and all other privileges, terms and conditions of employment. The firm complies fully with all federal, state and local equal employment opportunity laws.