What are the responsibilities and job description for the Key Account Sales Manager position at BA Candidate Gateway?
Position: Sales, Key Accounts Manager
Department: Sales
Reports To: VP of National Produce
Salary Type: Exempt
Location: Remote
Make a greater impact at Bonduelle Americas!
Bonduelle Americas is a certified B Corp inviting people to embrace a flexitarian lifestyle with an expanding portfolio of plant-rich products available in and beyond the produce aisle. We operate four facilities and employ nearly 3,000 Associates in the US.
Bonduelle Americas is a wholly-owned subsidiary of Groupe Bonduelle (BON.PA), an established global brand with more than 170 years of family heritage bringing the joy of plants to tables around the world. Globally, our ready-to-eat plant-rich food products are grown on 173,000 acres by our grower partners and marketed in nearly 100 countries. Our mission is to inspire the transition toward a plant-rich diet to contribute to people's well-being and planet health.
Join us at Bonduelle Americas for an opportunity to advance your career in a culture that places people first. As a valued member of our company, you will work in a mission-driven environment aimed at preserving the planet’s resources while providing healthy plant-based products to millions of consumers around the world.
Position Summary
The Key Account Sales Manager is responsible for developing and executing customer-specific sales strategies to drive sustainable growth, profitability, and strong partnerships across a defined portfolio of key regional and distributor customers.
This role owns the end-to-end commercial relationship for assigned accounts, including joint business planning, forecasting, pricing and trade management, customer negotiations, and cross-functional execution. In addition to day-to-day account management, the Key Account Sales Manager plays a critical role in identifying new growth opportunities, expanding distribution, and supporting long-term strategic initiatives aligned with Bonduelle’s portfolio and B Corp mission.
Key accounts currently include, but are not limited to: HEB, Indianapolis Fruit Company, Lancaster Foods, Associated Wholesale Grocers, SuperValu, Heartland Produce, El Super, Heritage Produce, and Mollie Stone’s.
The scope of responsibility may evolve over time based on business needs and growth priorities.
Key Responsibilities
Account Ownership & Strategy
- Serve as the primary commercial contact for assigned key accounts, owning relationships with buying, merchandising, and leadership teams.
- Develop and execute annual and long-term joint business plans aligned to volume, revenue, margin, and distribution objectives.
- Identify new business opportunities, including distribution expansion, assortment optimization, and promotional strategies.
- Build strong, trust-based relationships to ensure customer engagement and long-term partnership.
Sales Execution & Growth
- Drive everyday sales performance, promotional execution, and profitable growth across assigned accounts.
- Present new products, category reviews, and fact-based selling stories to secure incremental distribution and shelf presence.
- Negotiate pricing, trade spend, and promotional programs in alignment with company guidelines.
- Track performance against goals and recommend corrective actions as needed.
Forecasting, Planning & Analytics
- Provide accurate volume forecasts to support financial planning, demand planning, and supply chain execution.
- Analyze sales trends, customer performance, and promotional effectiveness to improve ROI.
- Prepare and present regular performance updates, insights, and action plans to internal leadership.
- Use syndicated data and customer insights to inform selling strategies and decision-making.
Cross-Functional Collaboration
- Partner closely with Marketing, Sales Operations, Supply Chain, Finance, and Customer Service to ensure flawless execution.
- Support new item launches and promotional initiatives, ensuring operational readiness and customer alignment.
- Proactively communicate customer needs, risks, and opportunities across internal teams.
Customer Support & Representation
- Represent Bonduelle at key customer meetings, events, and industry trade shows.
- Resolve customer issues related to service, supply, pricing, or deductions in a timely and professional manner.
- Support Bonduelle’s corporate responsibility, sustainability, and B Corp initiatives through customer engagement.
Qualifications
- Bachelor’s Degree in Business, Marketing, or related field preferred.
- 3–6 years of experience managing key accounts, distributors, or regional retailers within CPG, produce, or adjacent categories.