Digital Media Strategist

Digital Media Strategist

Type of work: Digital Agency / Luxury Travel & Hospitality Marketing

Location:  Denver-area preferred/ Remote US 

Work type: Hybrid or Fully-Remote

Company URL: http://www.azds.com/

Full Time

About Us:

AZDS Interactive Group is the world’s leading digital agency for the luxury travel industry, offering innovative marketing and technology solutions to the world’s elite luxury hospitality, resort & travel brands that improve their branded guest experience and deliver measurable conversion increases in room nights and revenue. We pride ourselves on our cutting-edge digital expertise and portfolio of world-renowned clients – from Montage Hotels & Resorts to The Ritz London to Aspen Skiing Company to 600 other luxury experiential providers across 6 continents – but also on our forward-looking, entrepreneurial culture & atmosphere.

We are seeking an eager, driven Digital Media Strategist to join our Client Services team to execute various marketing campaigns and digital platform deliverables for our portfolio of world-class Clients.

Role Description:

A Digital Media Strategist at AZDS is a driven, curious and agile team contributor, who has a background in digital marketing, content, website management, but is eager to learn and develop new skills.

This role is ideal for a seasoned digital marketer with a wealth of experience managing performance marketing campaigns across channels while leading the evolution of digital marketing strategy to maximize new and emerging channels. This candidate must have a track-record of delivering excellence in execution and a proven resume of strong results for clients.

Working in one of the luxury travel industry’s premier digital agencies, your role will be multi-faceted, ever evolving, and requires high levels of teamwork, communication, emotional intelligence, and strong commitment to excellence.

Key Role Responsibilities:

• Lead our global clients with strategic recommendations to deliver their digital revenue, website visitation, and direct booking targets
• Participate in the education, adoption and delivery of the RevRaise Perform (Paid Media service) offering to AZDS clients
• Maintain core media competencies; stay ahead of emerging media trends, best practices and hospitality marketing trends.
• Build and present digital media plans, budgets and channel recommendations; assess new channels and identify opportunities for continuous optimization.
• Campaign Management – Oversee campaign timelines, deliverables, and resources to ensure seamless execution of marketing campaign strategies.
• Paid Search & Paid Social – Develop, implement, and optimize paid search (Google Ads) and paid social (Facebook, Instagram, etc.) campaigns to deliver on specific campaign objectives.
• Budget Management – Efficiently allocate and manage digital ad budgets across multiple clients to meet performance goals.
• Data Analysis & Reporting – Analyze key performance metrics, generate reports, and provide actionable insights to improve campaign performance.
• Write copy and create marketing messaging for various digital content executions.

Desired Skills:

• Proven experience building and managing paid ad campaigns across a range of media platforms: Google (Search, PMAX and Hotel Ads, preferred), Meta Ads (Facebook, Instagram, WhatsApp), TikTok, LinkedIn Ads, and other paid media platforms.
• In addition to campaign setup and management, specific experience desired: setting up new ad accounts, managing methods of payment, troubleshooting common advertising account issues
• Programmatic Display (and CTV) campaign planning and execution with full-service DSP partners.
• Strong analytical skills with the ability to interpret data, identify trends, and optimize campaigns accordingly.
• Familiarity with Google Analytics, Google Tag Manager, and other marketing analytics tools.
• Proficiency in CMS platforms (e.g., WordPress, Shopify, HubSpot).
• Excellent communication and client-facing skills.
• Strong project management abilities with attention to detail and the ability to multitask.

Essential Qualities:

• Data-driven-  An understanding of all paid advertising key performance indicators (KPIs). The ability to understand the data, connect results to tactics, recommend optimizations, and test/interpret campaign results.
• Proactive Ownership: Personal ownership of the process and the outcome – regardless of how the work needs to be completed and who must be involved, a successful individual in this role will take ownership of every step in the process from planning through execution. No task is too big or too small.

Compensation and Benefits:

• Competitive salary based on experience and location
• Flexible time off policy – no set limit per employee
• Hybrid work opportunity
• 401(k) with employer match
• Health insurance
• Dental insurance
• Vision insurance
• Company sponsored life insurance
• Paid time off for all major holidays

The estimated compensation range for this role in the Denver area is $75,000-$110,000, depending on experience and location.

How to Apply:

Please submit your resume and cover letter.