Demo

Senior Marketing Associate- Events Focus

AXA XL
Exton, PA Full Time
POSTED ON 9/30/2025
AVAILABLE BEFORE 10/29/2025
AXA XL is seeking a highly motivated and detail-oriented Senior Marketing Associate with an Event Focus to join our dynamic marketing team. This role will create impactful event experiences that drive engagement and strengthen AXA XL’s relationships with clients, brokers, prospects, and stakeholders across the Americas. The role involves planning and executing a variety of marketing initiatives, with strategic focus on events, including AXA XL-hosted events, broker/client councils, industry conferences, and national /regional sponsorships.

You will manage all aspects of event execution while collaborating with internal teams and external partners, such as the broader AXA XL communications, marketing, creative and digital teams, individual business units, and outside vendors. Bringing strategic insight and robust project management and organizational skills, you will analyze event performance and adapt plans to maximize value and lead generation.

Reporting to the Marketing Regional Director, Americas, you will work as part of a dedicated team to execute events and drive success across the Americas Business Unit. This is a great opportunity for a proactive, detail-oriented professional to make a business impact and grow within AXA XL’s marketing organization.

What you’ll be doing

What will your essential responsibilities include?

  • Define responsibilities in this format.
  • Plan and execute large, multi-faceted events - including AXA XL-hosted programs, industry conferences, and national sponsorships.
  • Work in partnership with internal business partners (Underwriting and Client & Distribution Leaders) to deliver events and marketing campaigns that support and drive core business priorities
  • Lead strategic direction - e.g., event themes, messaging, design, content, speakers, agenda, and attendee experience, etc. - aligned with core business objectives
  • Leverage audience engagement as a key variable in event activation - by leveraging broader audience marketing engagement to influence event invitations, and by materially translating specific attendee in-event actions and behaviors into quantifiable prospects/leads in our CRM and help support ROI tracking.
    • Lead all aspects of event logistics and project management - including the following:
    • Overall project plan and timeline development
    • Budget preparation and reconciliation, including monitoring and enforcing cost benchmarks
    • Venue/site evaluation and selection; contract negotiation
    • Registration website content and functionality
    • Agenda/program development and speaker preparations
    • Attendee marketing, list development, and invitation schedules
    • Vendor negotiation and management, including production, rentals, décor, etc.
    • Event logistics (F&B orders, AV/production, room setup and event flow, timing, hotel room blocks, etc.)
    • Production of creative materials working in conjunction with Design (print and digital signage, branded items, giveaways, print materials).
    • On-site management of team and event, including the registration process
    • Post-event analysis, reporting, and surveys
What you’ll bring

We’re looking for someone who has these abilities and skills:

Required Skills And Abilities

We’re looking for someone who has these abilities and skills:

  • Extensive experience in event planning and marketing
  • Bachelor's degree in marketing, event management, communications, hospitality or related field
  • Demonstrated success managing events of various sizes and complexities, from conception to execution
  • Robust background in marketing & event management, with excellent oral and written communication skills and the ability to communicate with all levels of employees as well as external clients and prospects in a large, complex, and matrixed environment
  • Highly organized, a passion for marketing and a desire to contribute
  • Flexibility for travel (~15-20% could be anywhere in the US)

Desired Skills And Abilities

  • Proven experience integrating strategic business priorities into the event attendee experience
  • Robust organizational skills, attention to detail, the ability to manage multiple projects simultaneously and manage critical deadlines
  • Proficiency with event management software (Cvent) and marketing automation tools such as Adobe creative cloud, Eloqua, Salesforce, SharePoint
  • Excellent communication and interpersonal skills, with the ability to collaborate effectively with internal stakeholders and external vendors.
  • Experience on budget management
  • Ability to thrive in a fast-paced environment with changing project priorities, and adept at problem solving and proactively addressing challenges
  • Microsoft office suite - MS Teams, excel, word, PowerPoint

Who we are

AXA XL, the P&C and specialty risk division of AXA, is known for solving complex risks. For mid-sized companies, multinationals and even some inspirational individuals we don’t just provide re/insurance, we reinvent it.

How? By combining a comprehensive and efficient capital platform, data-driven insights, leading technology, and the best talent in an agile and inclusive workspace, empowered to deliver top client service across all our lines of business − property, casualty, professional, financial lines and specialty.

With an innovative and flexible approach to risk solutions, we partner with those who move the world forward.

Learn more at axaxl.com

What we offer

Inclusion

AXA XL is committed to equal employment opportunity and will consider applicants regardless of gender, sexual orientation, age, ethnicity and origins, marital status, religion, disability, or any other protected characteristic. At AXA XL, we know that an inclusive culture and enables business growth and is critical to our success. That’s why we have made a strategic commitment to attract, develop, advance and retain the most inclusive workforce possible, and create a culture where everyone can bring their full selves to work and reach their highest potential. It’s about helping one another — and our business — to move forward and succeed.

  • Five Business Resource Groups focused on gender, LGBTQ , ethnicity and origins, disability and inclusion with 20 Chapters around the globe.
  • Robust support for Flexible Working Arrangements
  • Enhanced family-friendly leave benefits
  • Named to the Diversity Best Practices Index
  • Signatory to the UK Women in Finance Charter

Learn more at Inclusion & Diversity at AXA XL | AXA XL. AXA XL is an Equal Opportunity Employer.

Total Rewards

AXA XL’s Reward program is designed to take care of what matters most to you, covering the full picture of your health, wellbeing, lifestyle and financial security. It provides competitive compensation and personalized, inclusive benefits that evolve as you do.

We’re committed to rewarding your contribution for the long term, so you can be your best self today and look forward to the future with confidence.

Sustainability

At AXA XL, Sustainability is integral to our business strategy. In an ever-changing world, AXA XL protects what matters most for our clients and communities. We know that sustainability is at the root of a more resilient future. Our 2023-26 Sustainability strategy, called “Roots of resilience”, focuses on protecting natural ecosystems, addressing climate change, and embedding sustainable practices across our operations.

Our Pillars

  • Valuing nature: How we impact nature affects how nature impacts us. Resilient ecosystems - the foundation of a sustainable planet and society - are essential to our future. We’re committed to protecting and restoring nature - from mangrove forests to the bees in our backyard - by increasing biodiversity awareness and inspiring clients and colleagues to put nature at the heart of their plans.
  • Addressing climate change: The effects of a changing climate are far-reaching and significant. Unpredictable weather, increasing temperatures, and rising sea levels cause both social inequalities and environmental disruption. We're building a net zero strategy, developing insurance products and services, and mobilizing to advance thought leadership and investment in societal-led solutions.
  • Integrating ESG: All companies have a role to play in building a more resilient future. Incorporating ESG considerations into our internal processes and practices builds resilience from the roots of our business. We’re training our colleagues, engaging our external partners, and evolving our sustainability governance and reporting.
  • AXA Hearts in Action: We have established volunteering and charitable giving programs to help colleagues support causes that matter most to them, known as AXA XL’s “Hearts in Action” programs. These include our Matching Gifts program, Volunteering Leave, and our annual volunteering day - the Global Day of Giving.

For more information, please see Sustainability at AXA XL.

The U.S. base salary range for this position is $73,800- $116,500 USD.

Actual pay will be determined based upon the individual’s skills, experience and location. We strive for market alignment and internal equity with our colleagues’ pay.

At AXA XL, we know how important physical, mental, and financial health are to our employees, which is why we are proud to offer benefits such as a competitive retirement savings plan, health and wellness programs, and many other benefits. We also believe in fostering our colleagues' development and offer a wide range of learning opportunities for colleagues to hone their professional skills and to position themselves for the next step of their careers. For more details about AXA XL’s benefits offerings, please visit US Benefits at a Glance 2025.

Salary : $73,800 - $116,500

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