What are the responsibilities and job description for the Performance Marketing Specialist position at Avigail Adam LLC?
Avigail Adam is a fast-growing DTC accessories brand specializing in handcrafted, nature-inspired hair adornments and jewelry. Known for its distinctive aesthetic and strong community, the brand blends its love of nature with metalwork to create accessible heirloom pieces.
With a focus on quality, storytelling, and customer experience, Avigail Adam has built a loyal customer base across both online and retail channels. The company continues to scale through product innovation, digital marketing, immersive in-store experiences, and a deeply engaged brand community. We can't wait for you to become a part of our story.
The Role
We’re looking for a Performance Marketing Specialist to support our paid acquisition efforts and grow alongside the brand. This role is ideal for someone early in their performance marketing career who is curious, detail-oriented, and excited to learn hands-on in an in-house environment.
You’ll work closely with the Head of E-Commerce and external partners (when applicable) to help manage campaigns, track performance, and assist with testing and optimization across channels.
What You’ll Do
Support the setup, monitoring, and optimization of paid campaigns across platforms such as Meta (Facebook/Instagram) and Google
Assist with day-to-day campaign management including budgets, audiences, and creative swaps
Monitor performance metrics like ROAS, CPA, CTR, and conversion rate
Help maintain creative and audience testing logs and performance trackers
Support reporting by pulling data and summarizing results and learnings
Assist with tracking, attribution checks, and QA to ensure data accuracy
Collaborate with creative and e-commerce teams to support launches and promotions
Stay curious and up to date on performance marketing trends and platform updates
You’re a Great Fit If You
Have 2–5 years of experience or internships in digital or performance marketing
Are analytical and enjoy working with numbers and data
Are detail-oriented and organized (you notice when something looks “off”)
Are eager to learn and open to feedback and mentorship
Communicate clearly and ask thoughtful questions
Are excited to work in-house and grow with a small, fast-moving team
Nice to Have
Hands-on experience with Meta Ads Manager or Google Ads (even at a basic level)
Familiarity with Shopify, GA4, TikTok ads, and Klaviyo
Experience supporting e-commerce, fashion, beauty, or lifestyle brands
Basic understanding of paid media metrics and testing concepts
What We Offer
Competitive salary based on experience
Opportunity for growth and career development
Employee discount on Avigail Adam products
A collaborative, creative, and supportive in-house team
Hands-on learning in a real e-commerce environment