What are the responsibilities and job description for the Regional Product Marketing Manager position at ASEA?
About ASEA
ASEA is a global leader in cellular health, committed to improving lives through science-backed wellness products and a unique direct-selling model. We value growth, collaboration, and impact-and we're proud to be recognized as one of the Best Places to Work.
About the Role
We're looking for a dynamic, business-minded Regional Product & Marketing Manager to drive growth in Taiwan.
This is a high-impact, hands-on role where you'll lead regional marketing strategy, product education, and field engagement-while partnering closely with global teams. You'll play a key role in driving enrollment, retention, and market expansion, while acting as a trusted expert for both our products and our brand.
If you love leading initiatives, connecting with people, and bringing products to life through storytelling and training-this is a great fit.
What You'll Do
- Lead regional product and marketing strategy aligned with global business objectives to drive revenue growth, enrollment, and long-term market expansion.
- Own regional performance end to end, independently managing business, marketing, and product education initiatives with strong accountability and execution excellence.
- Serve as the regional product authority, delivering clear, compelling, and compliant training on ASEA's beauty and nutritional products, including science fundamentals, key benefits, and proper usage.
- Translate complex product and scientific information into effective messaging and coach brand partners on product positioning, storytelling, customer engagement, and organizational growth.
- Collaborate cross functionally with marketing, sales, and compliance teams to develop, localize, and deploy marketing materials, sales tools, training content, and campaigns, ensuring brand consistency and regulatory compliance.
- Lead regional marketing initiatives and projects, including product launches and promotional campaigns, while tracking performance and continuously improving impact.
- Oversee regional communication and education efforts, including meetings, presentations, digital communications, social media, and newsletters, to enhance brand partner education and enrollment.
- Represent ASEA across the region, traveling as needed to support field activities, conduct training, and participate in corporate and distributor events as a trusted product and brand ambassador.
- Lead regional product management, quality control (QC), and regulatory compliance, acting as the primary liaison with the Ministry of Health and Welfare (MOHW), customs authorities, and other relevant regulatory bodies.
- Other duties as assigned.
What You Bring
- 3-5 years of experience in marketing or product roles within Direct Sales / MLM / Network Marketing
- Strong business mindset with the ability to own and drive results
- Experience delivering training, presentations, and product education
- Passion for health, wellness, and science-based products
- Solid understanding of product positioning and customer engagement
- Strong collaboration skills across local and global teams
- Ability to work independently, make decisions, and move quickly
Qualifications
- Bachelor's degree in Marketing, Business, or related field
- Fluent in Mandarin and English (written and spoken)
- Strong presentation communication skills (comfortable with large audiences)
- Advanced PowerPoint and storytelling skills
- Experience in wellness, nutrition, or product-based industries is a strong plus
Why You'll Love This Role
- Own and shape the growth of the Taiwan market
- Work closely with international teams and leadership
- High visibility role with real business impact
- Be part of a purpose-driven company in the wellness space