What are the responsibilities and job description for the Marketing Campaign Manager position at Armstrong Lloyd - Marketing & Sales Recruitment?
Marketing Campaign Manager
Shawnee, KS - Hybrid
This is a rare opportunity to shape how a global B2B SaaS software business goes to market in North America. You will manage the full integrated campaign mix with support from a global marketing team, from ABM and events, through to digital and content.
What you'll be doing
- Developing and executing an integrated outbound marketing plan, from strategy through to delivery
- Leading ABM programmes aligned to a target account list, in close partnership with sales
- Managing a varied mix of tactics: events, webinars, trade shows, roundtables, digital, email, content and more
- Driving in-pipeline acceleration to support conversion to customer
- Representing the business with industry bodies and associations
- Monitoring campaign performance and reporting on effectiveness regularly
What we’re looking for
- B2B marketing experience — you understand the space and the typical B2B sales cycle ideally in SaaS
- Integrated campaign management — comfortable owning a full mix including events, webinars and industry partnerships - ABM marketing experience is an advantage
- Strategic thinking — beyond execution, you’ll contribute to shaping the approach and setting direction
- A track record of achieving measurable ROI from large-scale campaigns
- Strong project management skills and the ability to handle multiple priorities at once
- A degree in marketing, business or a related field — or equivalent experience
What’s on offer
- Competitive salary
- 401k contribution
- 21 days annual leave plus flexible working arrangements
- Loyalty Share Scheme
- Healthcare, Dental and Vision Insurance
- Life, short-term and long-term disability cover
- Wellbeing support, including Calm and Mindfulness sessions
- A paid day for charity volunteering
Armstrong Lloyd is a marketing specialist recruitment services provider. We specialise in the B2B SaaS space and have a variety of similar jobs available. We offer a personal service that will give you the best possible outcome in the recruitment process.