Vice President of Sales

Arkansas Talent Group is seeking a Vice President of Sales for a premier Arkansas based retail boutique company. The perfect candidate will build, professionalize, and lead a scalable sales organization responsible for maintaining 90% occupancy across all 60 retail locations across 20 states and drive growth in new markets.This role oversees both new store pre-opening sales and ongoing occupancy sales. You will inherit a small team of independent contract sales reps but will have the autonomy to restructure, hire, coach, and develop the future sales team.This role requires a leader who understands both B2B and B2C selling dynamics, can relate to entrepreneurial shop owners at all experience levels, and can guide them toward success in our model.This is a strategic leadership position, not a high-volume calling role, yet it is hands-on, collaborative, and rooted in building processes, coaching reps, and partnering closely with Operations, Marketing, IT, and Shop Owner Experience.Key ResponsibilitiesSales Leadership & StrategyDevelop and execute a scalable sales strategy to achieve 90-95% occupancy across all current and future locations.Lead and mentor a team of independent and/or full-time sales representatives; assess current talent and structure.Build a data-driven sales program with clear KPIs, dashboards, reporting, and accountability rhythms.Drive the two-part selling cycle:New Store Launch Sales sell booth/space prior to opening to achieve full occupancy by launch.Ongoing Occupancy Sales maintain high occupancy at existing stores through lead conversion and cross-location growth.Process & Systems DevelopmentImplement a formal, repeatable sales process and pipeline management system (CRM development)Streamline lead flow from marketing, online inquiries, and in-store visits.Build consistency in follow-up, qualification, tours, and close.Partner with the Marketing team to support campaigns, content, and local market strategies that drive high-quality leads.Cross-Functional PartnershipCollaborate closely with Store Managers to support local occupancy needs and creating a clear division of responsibilities.Work with the Shop Owner Experience team to ensure smooth onboarding and retention of new shop owners.Partner with Operations to understand store capacity, layout changes, and market opportunities.Coordinate with Marketing for lead generation, digital strategy, and targeted outreach.Market Expansion & Customer DevelopmentIdentify top-performing shop owners and encourage cross-market expansion (bring successful concepts into new locations).Develop new customer segments and identify high-potential creatives, makers, and small businesses who are strong fits for the company's model.Conduct ongoing market research to understand micro-retail trends, local business climates, and competitor offerings.QualificationsExperience8 years of progressive sales leadership experience, ideally in a high-growth, entrepreneurial, or retail-adjacent environment.Experience building or formalizing a sales organization, including hiring, coaching, and developing teams.Experience proving sales conversion process and success.Background selling to small business owners, creatives, franchisees, or entrepreneurs is strongly preferred.Skills & CompetenciesStrong strategic thinker with the ability to build a nationwide sales engine.Exceptional relationship-building and communication skills, with a customer service mindset.CRM and sales operations competency- able to design and oversee tech-driven process improvements.Analytical mindset; able to build KPIs, understand occupancy trends, and manage capacity forecasts.Adaptable, experimental, and comfortable testing new tactics.High integrity, high ethics, trustworthy, and able to represent the company with professionalism and authenticity.Hands-on leadership style: willing to roll up sleeves, partner with store managers, and support field teams.What Success Looks Like90% occupancy maintained across all locations year-round.A professionalized, high-performing sales team with strong accountability.A repeatable, automated sales process supported by CRM and marketing workflows.Increased conversion of incoming leads into signed shop owners.Cross-market expansion of top retailers/booths.Improved partnership between Sales, Marketing, Operations, and Store Managers.Strong cultural alignment: curiosity, humility, accountability, and a willingness to experiment.BenefitsMedical, dental and vision package3% 401K match4 weeks PTOCompetitive compensationBonus opportunities