What are the responsibilities and job description for the Director of Corporate Partnerships & Sales position at Ariat Texas Rattlers?
The Director of Corporate Partnerships & Sales will identify and develop corporate relationships utilizing creativity, marketing knowledge and negotiation skills to close new corporate partnerships regionally and nationally. The role will partner closely with the President, front office, and outside sales agency team members to design and implement sponsorship revenue strategy, maximizing yield for our growing business.
Success will include creating ‘win-win’ programs that help current and prospective team partners reach their marketing and business goals through the team’s national and/or local reach and fan engagement, underpinned by brand alignment and our championship pedigree. Results will be measured by a combination of sponsorship revenue generation and brand impact for partners and the team.
If you’re a high-performing seller and business builder who’s passionate about hitting sales goal numbers and adept working in a fast-paced sports environment, you may be a perfect fit for our championship sports organization. We’re looking for an ambitious professional with a proven record of building connections and closing deals.
Essential Duties & Responsibilities
- Identify opportunities and close deals for national, regional and local partnerships for team properties including the Texas Rattlers professional bull riding team, PBR Rattler Days event and festival, and other team owned events
- Subject matter expertise in entertainment, sports, western sports, and western lifestyle consumers and fan attributes.
- Firm, timely grasp of brands investing in western lifestyle, sports, and similar properties (both endemic and non-endemic)
- Key team leader in the development and implementation of asset valuation, packaging, and yield management for national, state-wide, and local sales packages
- Develop high impact sales presentations, in collaboration with sales agency and creative resources
- Contribute to team business development including conception of new, sellable assets and IP
- Foster industry, league and community relationships to drive leads
- Employ industry best practices, incl. lead gen, qualification, and conversion
- Develop productive, collaborative relationships with League, Team and Sales Agency personnel
Knowledge, Skills & Abilities
- Advanced understanding of marketing and the ability to amplify a partner brand’s message through effective programs
- Highly prioritized; strong administrative skills with the ability to manage multiple priorities and projects concurrently
- Bias for Action; thrives and adapts quickly in a dynamic, growth-oriented culture and business environment
- Strong work ethic and team-oriented approach
- Embody and encourage Texas Rattlers Team Values (“Humble Excellence”); consistently upholds a positive and professional demeanor
- Relationship builder; prioritizes a long-term partnership approach vs. quick-turn rev gen
- Brings both a “Learning Mindset” and “Winning Mindset” to the role and organization, each day
- Exceptional written, verbal, and presentation skills
- Proficiency in Google Workplace and MS Office Suite