What are the responsibilities and job description for the Email and Web Strategist position at Aquent?
Job Title: Email and Web Strategist
Client Location: Hybrid in Culver City (onsite Tues-Thurs)
Starting: ASAP
Pay Comments: W2, weekly pay, benefits, 401k w/ match
Minimum Pay (per hour): 54.00
Maximum Pay (per hour): 56.49
Hours: Full-time
Duration: 12 months
Job Description:
Our clients marketing team is seeking an experienced digital marketer with a passion for driving consumer engagement through web and email channels. The Digital Marketing Contractor will work with a wide variety of functional teams, including marketing, design, product, analytics, and business. You will be responsible for developing and executing strategies across two key areas: marketing landing page optimization and lifecycle email marketing, ensuring customers are engaged and informed in a meaningful way.
Responsibilities
- Developing and managing marketing landing page strategy and lifecycle email campaigns.
- Drive cross-functional alignment, manage project timelines, and ensure performance is measured and optimized.
- Collaborate with CMS, design, and marketing teams to develop and execute marketing landing page updates, ensuring a cohesive vision across stakeholders and leadership.
- Collaborate with marketing and channel stakeholders to develop and manage lifecycle email campaigns and newsletters, from ideation through deployment and reporting.
- Submit and maintain marketing briefs to ensure strong execution of campaigns.
- Facilitate stakeholder and leadership reviews throughout the development process.
- Define and track performance metrics, feeding insights back into strategy and continuous improvement.
Key Qualifications
- 3-5 years of experience in digital marketing, with a focus on web and email channels.
- Strong project management capability with exceptional attention to detail and organizational skills.
- Experience working with CMS platforms and email marketing tools.
- Proven ability to drive cross-functional alignment and manage stakeholder relationships across multiple complex, time-critical projects and priorities.
- Analytical problem solver with a track record of success in developing and optimizing marketing strategies that drive meaningful customer engagement.
- Bachelor's degree required.
Salary : $54 - $56