What are the responsibilities and job description for the Senior Product Manager position at Apptad?
Senior Product Manager – Promotions Management
Hybrid role will work office 1X per month for 1 week minimum. Must be within commuting distance to Raleigh, NC
Interview Process: 2 Teams interviews scheduled through Beeline
Ideal Candidate Profile Summary:
Must Have: Experience with Trade Promotions Must Have: Candidates who understand retail and promotions, not interested in candidates who are not prior PMs or Business Analysts.
Role Summary
The Senior Product Manager – Promotions Management owns the end‑to‑end strategy, roadmap, and delivery of enterprise promotions capabilities across omnichannel retail. This role partners closely with Merchandising, Pricing, Marketing, Store Operations, Supply Chain, Finance, and Technology to enable scalable, compliant, and profitable promotional execution.
The role is accountable for translating complex promotional strategies (offers, discounts, campaigns, vendor-funded deals, loyalty programs) into simple, reliable, and scalable product capabilities that drive sales lift, margin protection, and customer engagement.
Key Responsibilities
Product Strategy & Vision
- Own the product vision, strategy, and multi‑year roadmap for promotions management platforms across digital and store channels.
- Define how promotions capabilities enable business goals such as sales lift, margin optimization, inventory productivity, and customer loyalty.
- Balance short-term execution needs with long-term platform modernization and technical debt reduction.
- Business & Stakeholder Leadership
- Partner with Merchandising, Marketing, Pricing, Finance, and Store Ops to understand promotional needs and translate them into product outcomes.
- Act as the single point of accountability for promotions capabilities across the value chain.
- Lead executive-level conversations on tradeoffs, prioritization, and ROI of promotions initiatives.
- Product Delivery & Execution
- Own the end-to-end product lifecycle: discovery, requirements, delivery, launch, and value realization.
- Translate business requirements into well-defined epics, features, and acceptance criteria.
- Drive outcomes through Agile delivery teams, ensuring predictable and high-quality releases.
- Ensure promotions capabilities scale across in-store, ecommerce, BOPIS, ship-from-store, and marketplace channels.
- Platform & Capability Ownership
- Own core promotions capabilities including:
- Offer and deal management (BOGO, % off, $ off, threshold offers) Vendor-funded promotions Campaign and event-based promotions Stackability, eligibility, and prioritization rules Couponing, loyalty, and personalized offers Compliance, auditability, and financial accuracy Partner with engineering and architecture teams to ensure performance, resilience, and extensibility.
- Data, Metrics & Value Realization
- Define and track clear KPIs such as promotional lift, margin impact, adoption, execution accuracy, and time-to-market.
- Use analytics and experimentation to continuously optimize promotions effectiveness.
- Ensure promotions programs are measurable, auditable, and financially sound.
- Governance & Risk Management
- Establish clear process, policy, and governance for promotions setup, testing, launch, and rollback.
- Ensure alignment with financial controls, legal/compliance, and audit requirements.
- Proactively identify and mitigate risks related to execution errors, system limits, or customer impact.
Required Qualifications
- 8-10 years of product management experience, with 5 years owning enterprise retail or commerce platforms.
- Proven experience delivering pricing, promotions, merchandising, solutions at scale.
- Deep understanding of omnichannel retail operations and promotional execution complexity.
- Skills & Competencies
- Strong product sense with the ability to translate strategy into executable roadmaps.
- Executive-level communication and influence across business and technology leaders.
- Data-driven mindset with strong understanding of KPIs, experimentation, and value tracking.
- Experience working in Agile / Product Operating Models.
- Comfortable managing tradeoffs across scope, timeline, tech constraints, and business value.
Preferred Qualifications
- Experience with enterprise promotions engines, pricing platforms, or commerce suites.
- Exposure to vendor-funded promotions and trade spend management.
- Deep understanding with Pricing & Promotions, POS, ecommerce platforms, or loyalty systems.
- Retail domain experience in automotive, specialty retail, grocery, or big box preferred.
Share your resume at - mohd.khan@apptadinc.com