Consumer Research Specialist

Job Summary

AMOREPACIFIC US Inc. would like to kindly invite a consumer research specialist to apply for a position in Americas R&I Center. This position focuses on managing various consumer research to better understand the North American market/consumer trends and consumer feedback on our products. The valuable insights gained from these studies will be applied to our marketing and sales strategies, as well as the development of innovative new products.

Principal Accountabilities

• Initiate and oversee internal consumer and market research projects, including coordinating the logistical and technical aspects of research studies.
• Design and execute various consumer research studies, including sensory analysis, focus group discussions (FGD), in-depth interviews (IDI), home usage tests (HUT), etc.
• Synthesize research data into insightful reports and compelling proposals that directly inform product and marketing decisions.
• Cultivate and maintain an active network with research partners.
• Attend customer research seminars, report main contents, and propose new customer research models.
• Continuously explore and integrate new research methodologies to stay at the forefront of consumer insights.
• Monitor and analyze consumer/market trends, including competitive brands' launches and consumer feedback, and generate related regular reports.
• Manage internal consumer research panels and utilize them to conduct consumer research.
• Achieve or exceed all established KPIs (Key Performance Indicators).

Key Performance Indicators

Non-financial

• Research & report deadlines.
• Project management & partner firm management.
• Satisfaction ratings of internal cross-functional departments.
• Competency development.

Key Expierence & Skills

Qualification and Experience

• Bachelor’s degree in science, business, marketing, market /consumer research, or psychology.
• Minimum 3-5 years of relevant experience in consumer/market research; experience in beauty, health, or food industry preferred.
• English language proficiency mandatory, additional Korean or Spanish language proficiency preferred.

Skill Sets

• Familiar with market-best customer research practices and trends.
• Documentation skills using Microsoft Office, especially Excel, Word, and PowerPoint.
• Strong written and oral communication.
• Web- or literature-based searching and summarizing skills.
• Active networking and sociability.
• Analytical thinking and creative problem-solving skills.
• Business acumen/commercial awareness and numerically inclined.

Personal Attributes

• Personality/Principles aligned with AMOREPACIFIC’s ABC Spirit (https://www.apgroup.com/int/en/about-us/amorepacific/our-values/our-values.html)
• A confident self-starter with a high level of drive, energy, and professionalism.
• Self-motivated, committed, determined, diligent, and trustworthy nature.
• Result-oriented, resourceful, resilient, meticulous, creative, and willing to be “hands-on” when required.
• Strong sense of urgency, able to prioritize, meet deadlines, and work beyond contractual work hours when required.
• Able to work autonomously and be a dedicated team player in a fast-paced and dynamic environment.

Company Benefits

• Medical, Dental, and Vision Insurance
• HSA Employer Contributions and FSA Options
• 401k Participation with company matching.
• Discount on all APUS Brands Products
• Gratis Program - Gift box with top selling products, twice a year
• Paid Maternity Leave
• Short Term and Long Term Disability Insurance
• Paid Time Off: Vacation / Personal days / Sick days
• Company offered Mental Counseling for all employees
• Office-closed holidays and floating holidays
• Company sponsored events
• Education assistant Program
• Employee Referral Program

AMOREPACIFIC, US, INC is an equal opportunity and Affirmative Action employer. We actively seek to maintain a diverse work force, and AMOREPACIFIC US, INC therefore recruits qualified applicants without regard to race, color, religion, gender, national origin, age, disability, or Vietnam veteran status