Demo

Residential Sales Manager

America's Floor Source
Columbus, OH Full Time
POSTED ON 10/1/2026
AVAILABLE BEFORE 10/30/2026

About Company:

AFS Group, one of the nation's largest flooring companies, is seeking to expand our team. Since 2000, the Columbus-based AFS Group has become one of the nation’s largest flooring and window treatment companies, providing quality home decor products and professional installation services to homeowners, homebuilders, property managers, wholesalers, and business owners throughout the Midwest.

About the Role:

The Residential Sales Manager is responsible for leading and managing the residential sales team to achieve and exceed sales targets within the assigned territory in the United States. This role involves developing strategic sales plans, building strong relationships with clients, and ensuring exceptional customer service throughout the sales process. The manager will oversee the recruitment, training, and performance management of sales representatives to foster a high-performing team environment. Additionally, the role requires close collaboration with marketing, operations, and product development teams to align sales strategies with company goals. Ultimately, the Residential Sales Manager drives revenue growth by optimizing sales processes and expanding the customer base in a competitive residential market.

Minimum Qualifications:

  • Bachelor’s degree in Business, Marketing, or a related field.
  • Minimum of 5 years of experience in residential sales with at least 2 years in a supervisory or management role.
  • Proven track record of meeting or exceeding sales targets in a residential or real estate sales environment.
  • Strong knowledge of sales principles, customer relationship management (CRM) software, and sales analytics.
  • Excellent communication, negotiation, and interpersonal skills.

Preferred Qualifications:

  • Experience working in the residential real estate or homebuilding industry.
  • Familiarity with regional housing market trends and regulatory requirements in the United States.
  • Advanced certifications in sales management or real estate (e.g., Certified Residential Specialist).
  • Proficiency with advanced CRM platforms and sales automation tools.
  • Demonstrated ability to lead cross-functional teams and manage complex sales cycles.

Responsibilities:

  • Lead, mentor, and motivate the residential sales team to meet and exceed sales goals on a consistent basis.
  • Develop and implement effective sales strategies and action plans tailored to the residential market.
  • Build and maintain strong relationships with prospective and existing clients to understand their needs and provide tailored solutions.
  • Monitor sales metrics and analyze performance data to identify opportunities for improvement and growth.
  • Coordinate with marketing and product teams to ensure alignment of sales campaigns and product offerings.
  • Manage recruitment, onboarding, and ongoing training programs for sales staff to enhance skills and knowledge.
  • Prepare regular sales reports and forecasts for senior management to inform strategic decision-making.
  • Ensure compliance with company policies, industry regulations, and ethical standards in all sales activities.

Skills:

The Residential Sales Manager utilizes strong leadership and communication skills daily to inspire and guide the sales team toward achieving ambitious targets. Proficiency with CRM software and sales tools enables efficient tracking of customer interactions and pipeline management. Negotiation and interpersonal skills are critical when engaging with clients to build trust and close deals effectively. Additionally, the ability to collaborate across departments ensures that sales initiatives are well-integrated with marketing efforts and product offerings, driving overall business success.

Salary.com Estimation for Residential Sales Manager in Columbus, OH
$153,614 to $199,836
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