Community Care Liaison

About Us

At Always Best Care Nashville, we do more than provide care, we guide families through some of life’s most important decisions. As a locally owned and operated team, we are deeply rooted in the Middle Tennessee community, serving as a trusted partner for in-home care and senior living placement.

We are building a team of relationship-driven professionals who want to make a meaningful impact while growing a high-performing, community-focused business.

Role Summary

The Community Care Liaison is a relationship builder, community connector and growth driver. This role is responsible for generating new client opportunities through referral partnerships, managing the full sales process and ensuring a consistent pipeline that aligns with caregiver capacity.

This is not transactional sales. It is consultative, relationship-first business development in a highly trust-driven industry.

A Day in the Life

• Building and nurturing relationships with hospitals, physicians, senior living communities, rehab facilities and elder law partners
• Meeting with referral sources in the field and staying active in the community
• Responding quickly to new client inquiries and guiding families through care options
• Conducting assessments and helping families navigate next steps
• Collaborating with operations and recruiting to ensure we can deliver on every opportunity
• Tracking pipeline, conversion and performance metrics

Key Responsibilities

• Develop and maintain a strong referral network across Middle Tennessee
• Execute consistent outreach through in-person visits, calls, events and follow-ups
• Manage the full sales cycle from inquiry to start of care
• Conduct client assessments and position appropriate care solutions
• Build and maintain a target account list of high-value referral partners
• Track and improve key sales metrics including response time, conversion and time to start
• Partner closely with Operations and Recruiting to align growth with caregiver capacity
• Represent Always Best Care at community events, sponsorships and networking opportunities
• Maintain accurate records of activity, pipeline and relationships

What Success Looks Like

• Consistent, predictable weekly lead flow
• Strong conversion rates and reduced time to start of care
• High-value referral relationships that generate repeat business
• Growth that is aligned with staffing capacity and service quality
• Trusted reputation in the community as a go-to resource for senior care

Key Performance Metrics

• Qualified leads generated weekly
• Assessments scheduled and completed
• Conversion rate from inquiry to client
• Speed to first contact
• Time from lead to start of care
• Referral partner activity and engagement

Who You Are

• A natural relationship builder who enjoys being out in the community
• Confident, personable and able to build trust quickly
• Highly organized and self-motivated
• Comfortable working in a fast-paced, people-centered environment
• Driven by both purpose and performance

Core Competencies

• Relationship building and networking
• Consultative sales approach
• Emotional intelligence and empathy
• Strong communication and follow-through
• Adaptability and problem-solving
• Accountability to goals and metrics

Qualifications

• 2 years in sales, business development or relationship management
• Experience in healthcare, senior services or a referral-based industry preferred
• Proven ability to meet or exceed performance goals
• Strong organizational and communication skills
• Ability to work independently while collaborating with a team

Why Join Always Best Care

• Purpose-driven work that makes a real impact on families
• A highly collaborative, team-oriented culture
• Opportunity to build meaningful relationships across the community
• Clear expectations, metrics and support for success
• Competitive compensation with performance-based incentives