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Head Coach/Assistant Director of Training (Certified Personal Trainer)

Alloy Personal Training Westchase
Tampa, FL Full Time
POSTED ON 6/7/2026
AVAILABLE BEFORE 12/1/2026

About Us

Alloy Personal Training is a premier personal training system specializing in individualized, small-group personal training, typically for adults 40 . Our mission is to help people live stronger, healthier, and more active lives through expert coaching, accountability, and community.


We are seeking a Head Coach / Assistant Director to help lead studio operations, coach clients, support sales and retention efforts, and to assist our team in building an exceptional member experience. This role is ideal for someone who thrives in both leadership and coaching and wants long-term growth within a rapidly growing fitness franchise.


Position Overview

The Head Coach / Assistant Director serves as a key leader within the studio. This role combines:

  • High-level coaching
  • Team leadership
  • Member experience oversight
  • Operational support
  • Sales and growth responsibilities

You will help set the tone for the culture, energy, professionalism, and training quality of the studio.


Responsibilities

Coaching & Training

  • Deliver effective and engaging small-group personal training sessions (~20 sessions per week)
  • Provide tailored coaching and exercise modifications for unique individual needs
  • Conduct individualized and recurring assessments, onboarding sessions, and goal reviews
  • Ensure consistent implementation of the Alloy training system across all studio training

Leadership & Operations

  • Assist Director with daily operations, managing scheduling, accountability, and studio standards
  • Support hiring, onboarding, and development of coaches
  • Maintain cleanliness, organization, and operational excellence
  • Help create a positive, team-oriented culture

Sales & Member Retention

  • Conduct consultations and introductory workouts
  • Assist with membership sales and lead follow-up
  • Build strong relationships that improve retention and referrals
  • Support local marketing and community outreach efforts


Qualifications

  • Nationally recognized personal training certification required (NASM, ACE, ACSM, NSCA, ISSA, etc.)
  • CPR/AED certification required (or ability to obtain before starting)
  • 2 years of coaching or personal training experience required
  • Experience with corrective exercise and functional movement strongly preferred
  • Leadership, management, or sales experience strongly preferred
  • Demonstrated professionalism, with strong communication and relationship-building skills


Ideal Candidate

  • 5 years of coaching or personal training experience
  • Self-motivated, with ability to continually learn and adapt
  • A natural leader and motivator, who “eats his own cooking”
  • Passionate about fitness and helping others succeed
  • Comfortable balancing coaching, operations, and member relationships
  • Energetic, organized, and solution-oriented
  • Looking for a long-term opportunity with growth potential


Schedule Expectations

  • Full-time leadership presence within the studio (40 hours weekly)
  • Early morning and evening availability
  • Some Saturday availability expected


Compensation & Benefits

  • Competitive hourly rate monthly incentive bonus (tied to studio membership numbers)
  • 100 hours annually of PTO (with any unused PTO paid out in annual bonus)
  • 401k, Medical, Dental, LTD, STD, and Group Life Insurance options available
  • Alloy-branded clothing provided and discounted supplements
  • Continuing education and professional development support
  • Complimentary studio membership, with a positive and supportive team environment


How to Apply

Please submit an email to Khirstin McAfee (Director) at k.mcafee@alloypersonaltraining.com, providing a brief introduction and expression of interest, along with a copy of your resume and training certifications. 

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$80,658 to $106,019
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