Sr. Product Manager

About Alliant Energy and Travero

We believe there is always a way to achieve yes. Innovative thinking can overcome any challenge. Being a good partner means delivering every time. Silos are something you see out the window, not at the office.

Success requires agility and ambitious action. With experts in freight brokerage, rail and barge terminal services, warehouse management and transloading, Travero gives customers a one-stop shop for customized supply chain solutions so they can focus on what matters most - growing their business.

Travero, a wholly owned subsidiary of Alliant Energy, is a logistics solutions company with more than 100 years of experience in freight management and delivery.

Product Manager Role

The Product Manager drives market research, product positioning, pricing strategy, and commercial success for our innovative reinforcement fibers and powders in construction and composite industries.

This role is highly customer-focused and requires agility, curiosity, and strategic thinking. You'll lead market-driven initiatives, validate product-market fit, and develop comprehensive offers that deliver compelling value.

Key Responsibilities

• Lead research to identify customer needs, market opportunities, and industry trends.
• Conduct customer interviews and prototype testing to validate insights and product-market fit.
• Develop comprehensive offers that integrate products, related services, customer support, and complementary elements to address customer needs fully.
• Continuously refine offer elements based on customer feedback and market insights.
• Develop compelling value propositions and clear, differentiated messaging for diverse market segments.
• Collaborate cross-functionally to refine positioning strategies based on customer feedback.
• Establish and test pricing strategies based on customer value and market dynamics.
• Partner with marketing to create impactful strategies and materials aligned with product positioning.
• Ensure alignment of product strategy with sales, marketing, technical, and operations teams.
• Quickly adapt strategies based on data, market shifts, or customer insights.

Requirements

Education Requirements

• Bachelor's Degree in Marketing, Business, Innovation, or related fields preferred.

Required Experience

• 7 years of experience in product management, market research, or product marketing, preferably in B2B environments.
• Familiarity with agile methodologies, lean startup, design thinking, or human-centered design.
• Strong skills in market analysis, pricing strategies, customer discovery, and comprehensive offer development.
• Experience in construction or industrial markets is helpful but not required.

Knowledge, Skills, and Abilities

Desired Qualities

• Communication & Influencing: Excellent communicator with the ability to simplify complex concepts and drive collaborative outcomes.
• Collaborative Approach: Ability to work with all stakeholders (internal, customers, partners) in a collaborative manner that includes curiosity, strong communication, and empathy.
• Project Management Skills: Experience managing multiple external resources and driving projects to completion.
• Adaptability: Ability to work in a dynamic environment, where validated learning can rapidly pivot priorities and focus.

About Our Culture

Our people are passionate about what they do, the product they sell, and the customers they serve. If you're looking for an opportunity to be a part of a work family that values collaboration, innovation, and dedication, we're the right company for you.

Benefits

• Paid time off including vacation days, sick days, holidays, and parental leave for mothers, non-birthing parents, and adoptive parents.
• Healthcare, dental, vision, and life insurance plans to cover you and your family.
• Company and matching contributions to 401K savings plan to help you save for retirement.
• Tuition reimbursement.

Salary Range

This position has an annualized market-based salary range: $110,000-$130,000. The final salary offered will generally fall within this range and is dependent on various factors including but not limited to the responsibilities of the position, experience, skill set, internal pay equity, and other relevant qualifications of the applicant.

What We Value

It's not just what we do; it's how we do it. Live Safety. Everyone. Always | Make Things Better | Care For Others | Do The Right Thing | Act For Tomorrow | Think Beyond. Be Bold

Equal Opportunity Employer

Travero is committed to providing an inclusive work environment for all and is proud to be an Equal Opportunity Employer where an applicant's qualifications are considered without regard to race, color, religion, sex, national origin, age, disability, veteran status, sexual orientation, gender identity or expression, or any other basis prohibited by law.

We are committed to the full inclusion of all qualified individuals.

All candidates selected for employment with Alliant Energy will be required to successfully complete a background check, and a drug screen where applicable.

Disclaimer: The above information on this description has been crafted to indicate the general nature and level of work performed by employees within this classification. It is not crafted to contain or be interpreted as a comprehensive inventory of all duties, responsibilities, and qualifications required of employees assigned to this job.

Salary : $110,000 - $130,000