What are the responsibilities and job description for the Digital Marketing Specialist position at Algo Technology US?
Company Description
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Role Description
We are seeking a full-time Digital Marketing Specialist to join the Algo Technology US team in an on-site capacity at our Bensalem, PA location. The Digital Marketing Specialist will be responsible for planning, developing, and executing digital marketing campaigns, managing social media accounts, and analyzing campaign performance using web analytics tools. Responsibilities include creating compelling online marketing strategies, ensuring consistent brand messaging, and collaborating with teams to optimize digital platforms for business growth.
Qualifications
- Proficiency in Social Media Marketing and Online Marketing strategies
- Experience with Digital Marketing campaigns and Web Analytics tools
- Strong Communication skills for effective collaboration and brand consistency
- High level of creativity, organization, and attention to detail
- Ability to analyze data and derive actionable insights to optimize marketing performance
- Knowledge of current digital marketing trends and tools
- Bachelor’s degree in Marketing, Communications, or a related field preferred
- Prior experience in a similar role is an advantage, but not mandatory