Demo

Market Specialist (Business Intelligence Analyst)

Alabama Power Company
Birmingham, AL Full Time
POSTED ON 5/15/2026
AVAILABLE BEFORE 6/12/2026
The APC Market Research and Business Intelligence Analyst is responsible for conducting and communicating research and analysis focused on customer, company, industry, market, and financial information. The goal of this research is to facilitate and support growth related initiatives for Alabama Power. Additionally, the Business Intelligence Analyst will also support the primary research initiatives for Alabama Power’s Customer Experience enhancements and Customer Satisfaction goals. This position focuses on defining research objectives based on consultation with business partners, gathering information from multiple sources, synthesizing the information, converting the information into knowledge, and effectively communicating to enhance business partners’ decision-making.

Responsibilities for this position include qualitative and quantitative research and analysis of news, public filings, technologies, companies, various industries & markets, along with primary research tools including syndicated surveys and historical survey data. This position supports multiple growth-focused functional areas (e.g. Sales and Marketing, Economic Development, Business Development, etc.) along with the Customer Operations team for Customer Experience & Satisfaction initiatives. The candidate must be able to understand company strategies, market trends and drivers, along with financial and economic concepts. The successful candidate for this position will possess a skill set which includes the ability to research, interpret, and assimilate large amounts of information into clear and concise communications to be shared with both peers and management in both written and presentation formats.

Job Responsibilities

  • Develop, present, and support research projects to facilitate and support growth initiatives.
  • Effectively communicate research and analysis to client groups, peers, and mid-level and executive management
  • Conduct pro-active and ad-hoc research and analysis to support client groups.
  • Develop and support creative approaches to qualitative and quantitative research and analysis, content delivery/communication, and project documentation
  • Develop positive professional relationships with customers and internal stakeholders to understand needs and provide effective customer service.

Candidates that meet the below qualifications are encouraged to apply:

Education

  • Bachelor’s and/or master’s degree in a quantitative, qualitative, research, or related field highly preferred

Knowledge, Skills, And Abilities

  • Demonstrated experience with research and analysis.
  • Ability to assimilate and analyze large data sets of both a quantitative and qualitative nature.
  • Experience with corporate and financial research is a plus
  • Experience with sector, segment, industry, market, and economic research is a plus
  • Experience with primary research methods and analysis is a plus
  • An understanding of industrial supply chains, corporate growth strategies, emerging technologies, financial statements/metrics, and various manufacturing and business processes
  • Ability to simply and effectively communicate (written and orally) results of complex research and analysis
  • Excellent time management skills with a proven organizational strategy to manage multiple tasks simultaneously
  • Demonstrated ability to self-start, be flexible, and manage changing priorities and deadlines with minimal direction
  • Proficiency in all MS Office and similar products; especially, applications to analyze data, produce written and visual products, and effectively communicate and collaborate with team members.

Benefits

  • Competitive Pay
  • Excellent benefits packages which includes:
  • Medical and dental coverage
  • Defined Pension/Cash Balance Benefit Plan
  • Performance Pay Program
  • 401(k) plan with a generous company match
  • Bonus opportunities
  • Tuition Reimbursement

*Please submit an updated resume with your application* **

Alabama Power provides safe, reliable, and affordable electricity to 1.5 million customers across the lower two-thirds of Alabama.

For more information, visit www.AlabamaPower.com and connect with the company on Facebook (Facebook.com/AlabamaPower), Twitter (Twitter.com/AlabamaPower), LinkedIn (Linkedin.com/company/alabama-power), and Instagram (Instagram.com/alabamapower).

Southern Company (NYSE: SO ) is a leading energy provider serving 9 million customers across the Southeast and beyond through its family of companies. Providing clean, safe, reliable and affordable energy with excellent service is our mission. The company has electric operating companies in three states, natural gas distribution companies in four states, a competitive generation company, a leading distributed energy solutions provider with national capabilities, a fiber optics network and telecommunications services. Through an industry-leading commitment to innovation, resilience and sustainability, we are taking action to meet customers' and communities' needs while advancing our goal of net-zero greenhouse gas emissions by 2050. Our uncompromising values ensure we put the needs of those we serve at the center of everything we do and are the key to our sustained success. We are transforming energy into economic, environmental and social progress for tomorrow. Our corporate culture has been recognized by a variety of organizations, earning the company awards and recognitions that reflect Our Values and dedication to service. To learn more, visit www.southerncompany.com .

Southern Company invests in the well-being of its employees and their families through a comprehensive total rewards strategy that includes competitive base salary, annual incentive awards for eligible employees and health, welfare and retirement benefits designed to support physical, financial, and emotional/social well-being. This position may also be eligible for additional compensation, such as an incentive program, with the amount of any bonus/awards subject to the terms and conditions of the applicable incentive plan(s). A summary of the benefits offered for this position can be found here https://seo.nlx.org/southernco/pdf/SOCO-Benefits.pdf . Additional and specific details about total compensation and benefits will also be provided during the hiring process.

Southern Company is an equal opportunity employer where an applicant's qualifications are considered without regard to race, color, religion, sex, national origin, age, disability, veteran status, genetic information, sexual orientation, gender identity or expression, or any other basis prohibited by law.

Job Identification: 18951

Job Category: Sales & Marketing

Job Schedule: Full time

Company: Alabama Power

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