What are the responsibilities and job description for the Ecommerce Manager position at AFLALO?
AFLALO is seeking a highly hands-on E-commerce Manager to own and elevate our digital storefront. This role is ideal for someone who thrives in the details, loves product, and wants to be deeply involved in every aspect of the online business at a growing luxury brand.
You will be responsible for the day-to-day management of aflalonyc.com, ensuring the site reflects the brand’s world while driving thoughtful, sustainable growth. This is a central role that works closely with merchandising, design, production, marketing, and leadership, and is expected to grow in scope and responsibility as the business scales.
Responsibilities
- Own day-to-day operations of aflalonyc.com, including site hygiene, merchandising, and ongoing optimization
- Manage product uploads end-to-end, including tagging, imagery, and SEO best practices
- Execute collection launches and seasonal updates with care and precision
- Ensure all site content is accurate, on-brand, and consistent across the platform
- Build and send newsletters in Klaviyo in alignment with the broader marketing calendar
- Partner with marketing to support paid initiatives: coordinate assets, secure approvals, align launches with our agency, and report on weekly performance learnings
- Act as a cross-functional partner between creative, marketing, and operations teams
Qualifications
- 3 - 5 years in a hands-on e-commerce role (fashion or luxury strongly preferred)
- Highly organized, detail-oriented, comfortable owning multiple workflows simultaneously
- Strong merchandising eye and product presentation sensibility
- Experience working with paid marketing teams and performance reporting
- Comfortable with e-commerce and marketing platforms (Shopify and Klaviyo preferred)
- Self-directed, proactive, and excited to take ownership in a small, fast-moving team
- Strong taste level and appreciation for luxury branding and storytelling