Principal Product Manager

About the Role 

Activated Insights is seeking an experienced and strategic Principal Product Manager to lead the vision, strategy, and commercial success of a major product portfolio.  

As a Principal Product Manager, you will serve as a senior individual contributor responsible for identifying market opportunities, understanding customer needs, and translating those insights into products that deliver measurable business value. You will partner closely with Engineering, Sales, Marketing, Customer Success, and executive stakeholders to ensure product investments align with company strategy and customer demand. 

Using the Pragmatic Institute framework, you will guide products through the entire lifecycle—from market discovery and business case development to pricing, positioning, launch, adoption, and ongoing optimization. This role combines strategic thinking with hands-on execution and requires the ability to influence decisions across teams without direct authority. 

What You'll Do 

• Own the product strategy and roadmap for a major product portfolio.  

• Conduct market, customer, and competitive research to identify opportunities and prioritize investments.  

• Develop business cases supported by customer insights, market data, and financial analysis.  

• Define product requirements and partner with Engineering to deliver high-value solutions.  

• Partner with Sales, Marketing, and Customer Success to develop pricing, positioning, messaging, and go-to-market plans.  

• Support strategic customer conversations and sales opportunities by serving as a product subject matter expert.  

• Monitor product performance using adoption, revenue, retention, and customer satisfaction metrics, and recommend improvements based on data. 

• Apply the Pragmatic Institute framework to drive product decisions throughout the product lifecycle.  

• Build strong cross-functional partnerships to align priorities and deliver successful product outcomes.  

• Share product management with best practices and provide guidance to peers when appropriate. 

Skills Requirements:  

• Deep understanding of Pragmatic Institute principles across the product lifecycle.  

• Strong strategic thinking with the ability to translate market opportunity into product strategy  

• Strong financial acumen and business case development skills.  

• Excellent communication and presentation skills with the ability to influence stakeholders at all levels 

• Proven ability to work cross-functionally and influence decisions without direct authority. 

•  Proven track record of delivering financial results through product ownership.  

• Strong commercial mindset with experience partnering closely with Sales and Marketing. 

• Data-driven decision-making with focus on measurable outcomes. 

Experience and Qualifications: 

• 8–10 years of product management experience in SaaS, preferably healthcare.  

• Demonstrated success owning complex products or product portfolios from strategy through launch.  

• Experience delivering measurable business outcomes, including revenue growth, customer adoption, retention, or customer satisfaction.  

• Bachelor's degree required.  

• MBA or Pragmatic Institute certification preferred.  

• Healthcare technology experience is preferred. 

Physical Requirements: 

• Prolonged periods sitting at a desk and working on a computer. 

Schedule: 

• Full time, 40 hours/week  

• Monday to Friday, during core business hours of 8 am-5 pm