What are the responsibilities and job description for the Marketing Manager, Promotional Sales position at ACBJ?
- Own and execute marketing strategy for Promotional Listing Products and Article Reprints
- Utilize knowledge of HubSpot Marketing Hub and SalesHub to streamline and automate marketing and sales processes
- Focus on new customer acquisition, renewals, and upsell opportunities to drive revenue growth
- Assist sales team with lead generation and optimization of email communication
- Coordinate and create comprehensive marketing campaigns across various channels including email, banner advertising, strategic site placements, print advertising, paid search, and social media
- Collaborate with the Marketing Director, sales team, and designers to ensure alignment and consistency in marketing efforts
Qualifications:
- Experience with HubSpot Marketing Hub and Sales Hub
- Strong analytical skills and data-driven mindset
- Excellent communication and interpersonal skills
- Proven track record of successful lead generation and revenue growth
- Ability to multitask and prioritize in a fast-paced environment
- Creative thinker with the ability to develop innovative marketing campaigns
- Collaborative team player with strong leadership skills
-
Bachelor's degree or equivalent experience preferred