What are the responsibilities and job description for the Director of Marketing position at AB Facility Services?
About Us
AB Facility Service is a trusted provider of professional cleaning and facility maintenance solutions. We work with commercial, industrial, and retail clients to ensure their spaces are clean, safe, and operating at their best. Known for our reliability, attention to detail, and commitment to quality service, we take pride in creating environments where people can thrive.
As a growing company, we’re always looking for dedicated, hardworking individuals to join our team. If you’re someone who values professionalism, takes pride in your work, and wants to be part of a supportive and respectful team, we’d love to hear from you.
Position Summary
The Director of Marketing at ABFS is responsible for developing and executing strategic marketing initiatives that strengthen brand awareness, support business development, and position ABFS as a trusted leader in facilities and building services. This role partners closely with executive leadership, operations, sales, and HR to align marketing efforts with organizational growth, client retention, and workforce engagement across union and non-union environments.
Key Responsibilities
- Develop and lead the company’s overall marketing strategy aligned with business goals
- Oversee brand positioning, messaging, and visual identity across all platforms
- Plan, execute, and optimize multi-channel marketing campaigns (digital, print, social, email, events, etc.)
- Manage marketing budgets, forecasts, and ROI analysis
- Lead, mentor, and develop the marketing team and external vendors/agencies
- Collaborate with Sales, Operations, HR, and Executive Leadership to support growth initiatives
- Analyze market trends, customer insights, and competitive activity to inform strategy
- Oversee content strategy, website performance, SEO/SEM, and social media presence
- Ensure consistency and compliance in all marketing communications
- Track performance metrics and present regular reports to leadership
Qualifications
- Bachelor’s degree in Marketing, Communications, Business, or a related field (Master’s preferred)
- 7 years of progressive marketing experience, including leadership roles
- Proven experience developing and executing successful marketing strategies
- Strong understanding of digital marketing, analytics, and campaign optimization
- Excellent leadership, communication, and project management skills
- Experience managing budgets and external partners
- Ability to think strategically while executing tactically in a fast-paced environment
Why You’ll Love Working Here:
- Comprehensive Benefits Package: Medical, dental, and vision insurance plans to keep you and your family healthy.
- Retirement Savings: 401(k) plan with company match to help you build your future.
- Paid Time Off: PTO and holidays
- Professional Development: Opportunities for training, certifications, and career growth.
- Supportive Team Environment: Collaborative culture that values your input and encourages innovation
WORKING FOR ABFS
ABFS promotes a culture committed to the growth of individuals through continuous learning, mentoring, and other career growth opportunities. We believe it is important for our employees’ roles to be meaningful through active participation in corporate cultural and operational initiatives. We support these values and help them thrive in each employee. ABFS has built the company based on an employee-focused environment that offers a pathway to lifelong learning and career advancement. ABFS is an EEO/AA/Minority/Female/Disability/Veteran employer.