What are the responsibilities and job description for the Content Marketing Manager position at 401GO?
Role: Content Marketing Manager
We’re seeking a Content Marketing Manager who will own and optimize our marketing content ecosystem.
This role is about strategic asset management, lifecycle updates, and continuous content improvement. You will ensure our materials are accurate, compliant, aligned with industry standards, and easy for sales and partners to use. You will collaborate closely with Sales, Product, and Marketing to ensure our content library supports firm-level partnerships, advisor enablement, and ongoing growth.
Job Type: Full-time
Location: United States - Utah - Hybrid/Remote
What You’ll Own
At 401GO, we’re not just changing retirement—we’re reinventing it. As a fast-growing fintech start-up, we’ve built the world’s most advanced, fully automated retirement platform to help hard-working Americans take control of their future. Here, innovation moves fast, ideas matter, and your work makes a real impact. You’ll enjoy a collaborative and supportive environment where great people do their best work together, backed by competitive compensation, excellent benefits, and plenty of opportunities for professional growth. If you’re ready to challenge the status quo and be part of something big, 401GO is the place to grow your career.
What We Offer
We are proud to be an Equal Opportunity Employer. We support a working environment that provides qualified employees and applicants with equal employment opportunity on a non-discriminatory basis without regard to race, color, creed, age, religion, gender (including pregnancy, gender identification and/or gender nonconformity) sexual orientation, marital status, national origin, ancestry, ethnicity, genetic information, physical or mental disability, citizenship, past, current or prospective service in the uniformed services or any other basis prohibited by federal, state, or local law.
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We’re seeking a Content Marketing Manager who will own and optimize our marketing content ecosystem.
This role is about strategic asset management, lifecycle updates, and continuous content improvement. You will ensure our materials are accurate, compliant, aligned with industry standards, and easy for sales and partners to use. You will collaborate closely with Sales, Product, and Marketing to ensure our content library supports firm-level partnerships, advisor enablement, and ongoing growth.
Job Type: Full-time
Location: United States - Utah - Hybrid/Remote
What You’ll Own
- Manage a large and complex content library (1,000 assets)
- Ensure content is accurate, compliant, aligned with current product positioning and consistent across variations
- Proactively identify outdated, redundant, or underperforming materials
- Continuously refine content, including sales decks, flyers, partner materials, and proposal content; use feedback from sales and partners to drive improvements
- Identify gaps in the content ecosystem and propose structured solutions
- Partner closely with channel managers to support partner-facing initiatives
- Bring discipline to prioritization and version control
- Manage ongoing website content updates and ensure site reflects current positioning
- Maintain consistency between web, sales, and partner materials
- Experience with Bynder or similar asset management software preferred
- Experience in the retirement industry with an understanding of 401(k) terminology
- 3-5 years of content marketing experience
- Experience managing a content library or marketing asset system
- Strong writing and editing skills
- Exceptional organizational skills
- Ability to operate both independently and collaboratively in a fast-paced environment
- Experience supporting B2B sales
- Working knowledge of Google tools, ClickUp or similar task management software, and Canva
At 401GO, we’re not just changing retirement—we’re reinventing it. As a fast-growing fintech start-up, we’ve built the world’s most advanced, fully automated retirement platform to help hard-working Americans take control of their future. Here, innovation moves fast, ideas matter, and your work makes a real impact. You’ll enjoy a collaborative and supportive environment where great people do their best work together, backed by competitive compensation, excellent benefits, and plenty of opportunities for professional growth. If you’re ready to challenge the status quo and be part of something big, 401GO is the place to grow your career.
What We Offer
- A standout 401(k) plan (naturally!).
- Generous stock options—share in our growth and success.
- Flexible work environment—choose where you’re most productive.
- Excellent benefits, including medical, dental, and vision.
- Flexible hours—because great work doesn’t always happen 9–5.
- Plenty of PTO—we value work-life balance.
- A fully stocked kitchen when you’re in the office.
We are proud to be an Equal Opportunity Employer. We support a working environment that provides qualified employees and applicants with equal employment opportunity on a non-discriminatory basis without regard to race, color, creed, age, religion, gender (including pregnancy, gender identification and/or gender nonconformity) sexual orientation, marital status, national origin, ancestry, ethnicity, genetic information, physical or mental disability, citizenship, past, current or prospective service in the uniformed services or any other basis prohibited by federal, state, or local law.
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