Packaging and Visual Merchandising Designer

Packaging Designer / Visual Merchandising Designer

Beauty Brand is seeking a Packaging Designer with strong visual merchandising experience to support brand packaging and in-store retail execution. This person will help bring the brand to life across packaging systems and physical retail environments, with an emphasis on compelling, customer-facing design that translates seamlessly from concept to shelf.

Key Responsibilities

• Design and develop packaging concepts that align with brand strategy, product positioning, and retail objectives
• Create visual merchandising materials that support in-store launches, seasonal campaigns, and product storytelling
• Develop and execute retail fixture and display concepts including gondolas, POP displays, endcaps, and shelf strips
• Partner cross-functionally with marketing, creative, product development, and production teams to ensure consistency across packaging and merchandising touchpoints
• Translate brand guidelines into effective structural and graphic solutions for both packaging and retail environments
• Prepare production-ready files and oversee design adaptation across multiple SKUs, formats, and display types
• Ensure all work is visually compelling, commercially viable, and aligned with retailer requirements

Qualifications

• Proven experience in packaging design and visual merchandising
• Strong portfolio showcasing both packaging and in-store retail display work
• Hands-on experience designing gondolas, POP displays, endcaps, and shelf strips
• Ability to balance creative vision with practical production and retail constraints
• Strong understanding of brand storytelling within a consumer product or beauty/lifestyle environment
• Skilled in Adobe Creative Suite and production design workflows
• Comfortable working onsite and collaborating in a fast-paced team environment

Position Details

• Contract to Hire
• Hybrid Work Schedule 3 days in office