What are the responsibilities and job description for the Director of Social + Content (Beauty) position at 24 Seven Talent?
Director of Social Content (Beauty)
NYC Hybrid - 3 days in-office
We are seeking a strategic and creatively driven Director of Social Content to lead social media and content efforts for a fast-growing beauty brand. This person will shape the brand’s voice across platforms, build meaningful audience engagement, and develop social-first campaigns that resonate within culture. The ideal candidate brings a strong balance of creative instinct, analytical thinking, and leadership experience. You should be highly organized, collaborative, and energized by a fast-paced environment. This is an opportunity to lead impactful storytelling while growing a passionate, community-focused brand presence.
Responsibilities & Qualifications
- Lead overall social media strategy with a focus on brand awareness, engagement, reach, and community growth.
- Develop and execute social-first campaigns that connect brand storytelling to broader cultural moments.
- Oversee creative direction for social content across platforms, ensuring consistency while tailoring execution by channel.
- Use performance data, analytics, and audience insights to optimize content strategy and measure ROI.
- Manage the organic content calendar and partner cross-functionally to support paid social initiatives.
- Collaborate with internal teams to align social media efforts with broader business and brand objectives.
- Lead, mentor, and develop a social media team, guiding strategic shifts and creative evolution as needed.
- Bring strong experience in social media leadership, content strategy, and digital brand building.
- Demonstrate excellent organizational skills, attention to detail, and the ability to manage multiple priorities effectively.
- Thrive in a fast-paced environment with a passion for beauty, community building, and culturally relevant content.
Salary : $150,000 - $165,000