What are the responsibilities and job description for the Manager, Partnership Activation position at Premier Lacrosse League?
ABOUT:
The Premier Lacrosse League is a North American outdoor professional lacrosse league featuring the world’s 200 best players. The Premier Lacrosse League was co-founded by lacrosse superstar Paul Rabil and his brother, serial entrepreneur and investor, Mike Rabil, and is backed by an investment group composed of Joe Tsai Sports, Brett Jefferson Holdings, The Raine Group, The Chernin Group, Arctos Sports Partners, Creative Artists Agency (CAA) and other leading sports and media executives, entrepreneurs and investors. PLL games are distributed through an exclusive media-rights agreement with ESPN. The league has partnered with blue chip brands through its first four years of play, such as Ticketmaster, CashApp, Gatorade and Progressive.
COMPANY VALUES:
- Stay grounded
- Think critically
- Encourage creativity
- Persevere through the noise
- Operate like an owner
- Be helpful
ROLE SPECIFICS:
The Premier Lacrosse League is seeking a Manager, Partnership Activation to lead the management , activation, and development of impactful marketing/media platforms for select PLL partners. Reporting to the Director of Partnership Activation, the candidate will be required to work externally and cross functionally on a daily basis to execute impactful sports marketing initiatives. This person will have experience managing partnerships across multiple industry categories from on-boarding through activation and renewal. This role is based in New York, NY.
RESPONSIBILITIES:
- Ownership of partner management process with key PLL partners
- Manage national partnerships across the PLL’s suite of sponsorship assets
- Develop partnership recap, renewal, and upsell packages around PLL partnership offerings
- Develop new ideas that deliver against partner marketing objectives and drive revenue growth
- Lead assigned annual strategic projects (internal & external) such as: broadcast integration, game presentation, hospitality, on-site activations
- Think critically to create innovative partnership platforms
- Run weekly update calls with both external partners (moderate complexity, including endemic brands) and cross-functional internal departments
- Assist on-site during PLL Weekends to track and fulfill partnership/activation deliverables
- Coordinate event hospitality during the PLL season, including ticketing, VIP suites/catering and client experiences
- Manage entering and maintaining accurate partnership data within a CRM tool
REQUIREMENTS & QUALIFICATIONS:
- Bachelor’s Degree
- 3-5 years of experience working in client management
- Agency, sports property or brand experience
- Experience managing and renewing significant marketing partnerships
- Regular user of CRM, spreadsheet, word processing, and project management tools
- Deep understanding of the sports sponsorship landscape
- Strategic thinker that can manage both short term and long term projects simultaneously
- Comfortable interacting with external parties/partners on a day-to-day basis
- Strong organization skills to track partnership asset fulfillment
- Operates like an owner
- Thinks critically, especially regarding how leveraging partner assets can help the PLL grow
- Perseveres through the noise, with outstanding attention to detail
- Be Helpful: understand cross-departmental touchpoints of partnership management and help other departments, just as they help our team
- Willing and excited to travel weekends throughout the summer during the PLL season
- New York, NY based
Compensation:
- Based on the candidate’s experience, seniority, and location
- $65,000- $73,000 annually
- The total compensation package includes Annual Bonus, Commissionable Sales with competitive commission structure, Health, Life, Dental, and Vision Insurance, 401(k) plan, Equity Sharing, Mental Health Stipend, Unlimited PTO, and Paid Parental Leave
We require Covid-19 vaccination. We will consider reasonable accommodations only for valid and documented medical reasons or sincerely held religious beliefs. We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, national origin, sex, sexual orientation, age, disability, gender identity, marital or veteran status, or any other protected class.
Salary : $65,000 - $73,000
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