Job Posting for Account Executive at The Smart Local (TSL) Media Group
About Your Role
This position will be based in our Singapore office located in Kallang Bahru.
We are seeking someone to build and maintain strong client relationship, drives revenue growth through strategic upsell and cross-sell opportunities, and lead integrated campaigns across various digital marketing channels.
What You Will Do
Arrange meetings and liaise with clients to understand their requirements and the brief
Work closely with Sales and Account leads to craft creative and strategic proposals to secure new and recurring business opportunities
Client follow up for proposal reviews and campaign confirmations
Be a main point of contact for clients and working closely with the stakeholders to ensure that the campaigns run smoothly across all stages of the campaigns
Support line manager / management in client management duties, reporting needs etc., where required maintains a clear account pipeline.
Uses CRM diligently to update Management.
In charge of the success of the campaigns and that they are delivered on time, and on budget, and up to client expectations
Monitor and analyze campaign performance data to inform ongoing optimization efforts and strategic recommendations for clients, thereby improvising campaign performance such that it leads to client renewals
Understand when to escalate to your senior managers when faced with challenges that you are unable to solve
Foster rapport with clients and brands, sustaining relationships through regular meetings and communication in order to build trust
Actively seek opportunities to drive new business, working closely with the Sales team, and be aware of up-selling opportunities when liaising with clients
A Successful Candidate Should Have
Minimum of 1 year of experience in account management in a social media agency or creative agency environment
Bachelor's degree in marketing, advertising, or a related field
Proven track record of building and maintaining strong client relationships
Strong experience in developing and executing integrated influencer campaigns across SEA
Passionate about pop culture, trends, content, KOLs and social media
Strong understanding of social media metrics, benchmarks and analysis
Strong written and verbal communication skills, with the ability to present and defend creative concepts and strategies
Strong analytical skills and experience using data to inform and optimize campaign strategy
Proven ability to work effectively in a fast-paced, deadline-driven environment
A passion for staying up-to-date with industry trends, technologies, and best practices
Fluent written and spoken English, a second Asian language would be an advantage
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