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Bonterra exists to propel every doer of good to their peak impact. We measure that impact against our vision to increase the giving rate as a percentage of GDP from 2% to 3% by 2033. We know that this goal is lofty, but we are confident that the right technology and expertise will strengthen trust in the sector, allowing the social good industry to accelerate growth and reach peak impact. Bonterra's differentiated, end-to-end solutions collectively support a unique network of over 20,000 customers, including over 16,000 nonprofit organizations and over 50 percent of Fortune 100 companies. Learn more at bonterratech.com.
The Director of Content Marketing is a strategic leader responsible for developing and executing a content marketing strategy, leading a team of writers, and aligning content initiatives with business goals to engage customers and drive growth.
This role involves crafting a content strategy that resonates with our buyers throughout their customer journey. The director ensures that the content not only engages and educates the audience but also supports the company's broader marketing and commercial team goals.
Overseeing the creation, execution, and measurement of a diverse range of content, they manage a team of writers, collaborate with various departments to produce relevant content, and utilize various formats and distribution channels. Their primary goal is to create compelling content that enhances campaigns, drives engagement, and contributes to revenue growth.
Responsibilities
Create a content strategy framework for quarterly and monthly plans andbe responsible for successful implementation.
Lead and coach a full-time content marketing team of four.
Work collaboratively with a variety of stakeholders across sales, product management, product marketing and marketing to ensure there is buy-in and understanding about future plans, tactics and campaigns.
Measure content's influence on pipeline generation and business growth/ROI and analyze performance to inform future messaging.
Explore AI/technology and alternative formats to drive both operational and performance improvements.
Manage website content sections and ensure SEO best practices.
Requirements and skills
7 years of marketing experience, preferably in content or product marketing.
Strong commitment to engaging and delighting customers.
Excellent written, verbal, and interpersonal skills.
Experience in various content formats.
Knowledge of content distribution and measurement.
Familiarity with martech and analytics tools (Marketo, Salesforce, Google Analytics).
Strong SEO skills.
Compensation
The range displayed on this job posting reflects the minimum and maximum target for new hire salaries for the position across all US locations. Within the range, individual pay is determined by work location and additional factors, including job-related skills, experience, and relevant education or training.
Base pay is one part of the Total Package that is provided to compensate and recognize employees for their work, and in addition to benefits this role may be eligible for discretionary bonuses/incentives, and equity.
US Base Salary Range: $135,000 - $150,000 w/10% annual bonu
Please note that the compensation range and benefits specified in this job posting is applicable to candidates based in the United States. For international applicants, actual salary offers and benefit plans may vary based on the local market compensation standards and will be determined in accordance with regional considerations, including but not limited to applicable laws, cost of living, and industry norms.
We are accepting applications for this role until 7/24/2024
Our Culture:
Our team is made up of industry experts and advocates who are 100% committed to supporting the doers of social good. We are currently undergoing an effort to create the vision and values that embody our collective organization and embrace the individuals who make up our community.
Our comprehensive and competitive benefits include:
Generous Flexible Time Off (FTO) Policy
Equity for ALL regular, full-time employees from individual contributors to management - share in our success!
Up to 15 paid company holidays including some commemorating social justice events and self-care
Paid volunteer time
Resources for savings and investments
Paid parental leave
Paid sick leave
Health, vision, dental, and life insurance with additional access to health and wellness programs.
Opportunities to learn, develop, network, and connect
We are committed to being an equal opportunity employer and evaluate qualified applicants without regard to race, color, religion, sex, pregnancy (including childbirth, lactation and related medical conditions), national origin, age, physical and mental disability, marital status, sexual orientation, gender identity, gender expression, genetic information (including characteristics and testing), military and veteran status, diversity of thought and any other characteristic protected by applicable law.
Social Solutions does not discriminate on the basis of age, race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, or disability.Full Time
$184k-225k (estimate)
05/26/2024
07/25/2024
The job skills required for Director, Content Marketing include Product Marketing, Initiative, Product Management, Content Marketing, Content Strategy, etc. Having related job skills and expertise will give you an advantage when applying to be a Director, Content Marketing. That makes you unique and can impact how much salary you can get paid. Below are job openings related to skills required by Director, Content Marketing. Select any job title you are interested in and start to search job requirements.
The following is the career advancement route for Director, Content Marketing positions, which can be used as a reference in future career path planning. As a Director, Content Marketing, it can be promoted into senior positions as a Top Product/Brand Management Executive that are expected to handle more key tasks, people in this role will get a higher salary paid than an ordinary Director, Content Marketing. You can explore the career advancement for a Director, Content Marketing below and select your interested title to get hiring information.