Job Title Product Listing Specialist Job Family Job Description What starts with YOU, moves the world! Hyster-Yale Materials Handling, Inc, a world-class manufacturer of industrial lift trucks, has an outstanding opportunity for an exceptional and talented Product Listing Specialist based at our Greenville, NC location. What you will do: Ensure new and existing Aftersales parts and accessories listings are optimized on the HYSourceParts.com website to increase sales by increasing conversion rates, average order value, and customer retention/loyalty. Add and edit marketing text, product images and photography, and other product details which are the heart of telling a compelling digital product story. Work closely with the Aftersales Product Marketing, Communications, and Ecommerce teams to execute wholesale and retail product strategies to drive increased engagement. Collaborate with a global cross-functional team to support the needs of our wholesale dealer channel and retail facing customer channel with unique regional differences while maintaining foresight of global product strategies. Support the Product Information Manager in the setup and maintenance of the PIM as well as developing and enhancing processes to support product listing needs and ecommerce development. Who you are: Have a design frame of mind. Ability to take information and create something pleasantly easy to digest. Have a knack for crafting compelling product listings that capture attention and engage customers. Excel at managing multiple listings and details, ensuring accuracy and consistency across platforms. Driven to continually improve and optimize product listings to enhance visibility and sales. Highly motivated to take action and be hands-on to direct projects from start to finish. Adapt quickly to new tools, systems, and processes, staying current with industry trends. Thrives in an ambiguous work environment. Possess strong technical skills, comfortably navigating various e-commerce platforms and software to maintain and update listings efficiently. What you will need: Bachelor’s degree in business, marketing, communications, or related field. 1-2 years’ experience copywriting, technical writing, ecommerce product listing, photo editing or related roles. Skills, Experience & Abilities Experience with MS Office applications, especially Excel, and photo editing software such as Photoshop, Lightroom, Bridge, etc.). Experience using a PIM, DAM, ecommerce platforms and content management systems. Knowledge of parts and technical information is a plus. Knowledge of SEO principles is a plus. Who we are: Hyster-Yale Materials Handling, Inc, designs, engineers, manufactures, markets, and services a complete range of application-tailored lift trucks, attachments and fuel cell solutions that are transforming the way the world moves materials. As a global leader in the Materials Handling industry, Hyster-Yale Materials Handling, Inc, have been building relationships with our customers, suppliers, dealers, and employees for over 90 years. What we offer: Hyster-Yale Materials Handling, Inc, offers competitive pay, tuition reimbursement, supportive work environment, hybrid work option, and opportunities for growth and development. A full benefits package: paid time off; medical, dental, vision, and life insurance, employer-sponsored profit sharing and 401(k). #LI-RITB #LI-HYBRID Job ID JC1507 Employment Type Full time Work Hours 40 Travel Required 1-10% Primary Location HYG US Greenville, NC (Headquarters) Address 1400 Sullivan Drive Zip Code 27834 Field-Based No Relocation Assistance Available No We are an equal opportunity employer with an excellent benefit package including medical, dental and life insurance, 401(k) and profit sharing. EOE/Minorities/Females/Veterans/Disabled At Hyster-Yale Group, our goal isn’t just to build the best lift trucks possible, but to create solutions that enable our customers to improve the overall efficiency and effectiveness of their businesses. Product development is informed, on-going and proactive. Our wide global presence, among the largest of all material handling manufacturers, enables Hyster-Yale to commit the resources necessary to ensure our lift trucks are some of the most innovative in the industry. Through our global reach, in-depth business analysis and industry experience, Hyster-Yale Group provides unparalleled product support to our dealers, customers and suppliers. It all translates to higher productivity and lower cost of ownership for our customers.