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About Carnivore Meat Company
Headquartered in Green Bay, Wisconsin, and a pioneer in raw pet food since 2009, Carnivore Meat Company provides pets with the opportunity to lead long, vibrant, healthy lives. Carnivore does this by manufacturing ultra-premium quality, raw frozen and freeze-dried pet food and treats using the best butcher cut proteins.
From traditional favorites – beef, chicken, turkey, duck – to more innovative tastes such as ahi tuna, and rabbit. Carnivore Meat Company products are free of grains, gluten, artificial preservatives, rendered by-products, fillers, flavoring, and coloring.All products are U.S.A. made and packaged in the company’s Green Bay, Wisconsin facilities. Carnivore's all-meat freeze-dried products are safe, convenient, and shelf-stable, making them ideal for traveling, training, snacking and everyday feeding, making the segment one of the fastest growing areas within pet food today.
Carnivore’s products are sold under its flagship Vital Essential® brand. Vital Essentials® is distributed in over 7,200 retailers today in the Independent Pet channel, and in 14 international markets. Vital Essentials® is one of the fastest growing brands in the pet food industry.
Carnivore manufactures 100% of its products at its own facilities, leveraging a unique and best-in-class supply chain approach and relationships to ensure that most ingredients are frozen immediately after harvesting to lock in freshness and nutrients. The ingredients are then processed at Carnivore’s own facilities, and dried using proprietary freeze dry equipment and technology.
Carnivore employs 186 associates and will be opening a new 235,000 square foot headquarters and manufacturing facility in Green Bay this spring. The new 28-acre campus will become Carnivore’s Global Headquarters and provide capacity to support its growth over the next 3-5 years.
Carnivore is constantly innovating new products, techniques, and technology to support its commitment to excellence in the raw pet food industry. Carnivore Meat Company is one of the most tenured raw pet food producers in the nation—and one of the leading private label providers of raw pet food. Carnivore has been named among the fastest growing private companies in the United States by Inc. 5000 in its annual list. Further, the company is well ranked nationally and locally among Green Bay companies.
Role Purpose
In this dynamic role, the Brand Manager is entrusted with the responsibility of not only maintaining but also elevating the brand's presence and impact in the market. The brand manager will architect innovative marketing campaigns and strategies that resonate deeply with the target audience, driving brand awareness, customer engagement, and ultimately, business growth.
The Brand Manager will leverage their expertise in brand strategy to develop a challenger brand communications approach to grow brand equity, champion breakthrough innovation projects across the organization, and provide impactful resources to equip the sales organization. The Brand Manager will work directly with the new VP of Brand, help in leading and coaching the marketing team, and collaborate with cross-functional leadership to ignite a best-in-class branding function within the rapidly-growing, middle-market company.
Key Responsibilities:
Brand Strategy, Business Monitoring & Competitive Insights
Communication, Content & Creative
Product Innovation
Shopper & Sales Strategy
Knowledge, Skills, Abilities
Qualifications
Reporting Structure
Full Time
$108k-144k (estimate)
06/01/2024
06/20/2024
carnivoremeat.com
Green Bay, VA
50 - 100
The job skills required for Brand Manager include Insight, Innovation, Initiative, Leadership, Collaboration, Pricing, etc. Having related job skills and expertise will give you an advantage when applying to be a Brand Manager. That makes you unique and can impact how much salary you can get paid. Below are job openings related to skills required by Brand Manager. Select any job title you are interested in and start to search job requirements.
The following is the career advancement route for Brand Manager positions, which can be used as a reference in future career path planning. As a Brand Manager, it can be promoted into senior positions as a Category Manager that are expected to handle more key tasks, people in this role will get a higher salary paid than an ordinary Brand Manager. You can explore the career advancement for a Brand Manager below and select your interested title to get hiring information.
If you are interested in becoming a Brand Manager, you need to understand the job requirements and the detailed related responsibilities. Of course, a good educational background and an applicable major will also help in job hunting. Below are some tips on how to become a Brand Manager for your reference.
Step 1: Understand the job description and responsibilities of an Accountant.
Quotes from people on Brand Manager job description and responsibilities
Brand managers use customer and trend research to create strategies that will change how people perceive the brand.
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Brand managers work to ensure that a brand remains recognisable, up to date and exciting to customers.
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Brand managers plan ways to promote – and change the public perception of – brands.
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Brand managers typically manage a team that supports their efforts and report to higher level marketing staff of an organization.
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Brand managers focus on both short- and long-term brand business objectives.
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Step 2: Knowing the best tips for becoming an Accountant can help you explore the needs of the position and prepare for the job-related knowledge well ahead of time.
Career tips from people on Brand Manager jobs
Develop a Thoughtful Brand Strategy.
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Be different or better (or both).
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Be always contextually relevant.
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Coordinate several marketing agencies.
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Speak out to challenge the strategy.
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Step 3: View the best colleges and universities for Brand Manager.