MARKETING COORDINATO

Job Responsibilities:

·        Coordinate efforts of internal and outsourced resources to create, deliver, edit, and optimize marketing materials.

·        Ensure that messages are supportive of and consistent with marketing strategies.

·        Coordinate flow of information and communication and disseminate it according to plan/strategy.

·        Supervise social media outreach to deliver content via Facebook, Twitter, YouTube, Pinterest, or email campaigns.

·        Coordinate & Create print material, such as direct mail, press releases, newspaper ads, and other marketing efforts.

·        Supervise website maintenance for consistent message, presence, and SEO purposes.

·        Create blogs & newsletters for customer information and supporting SEO efforts.

·        Manage advertising platforms, such as Facebook Ad Campaigns & AdWords to optimize digital marketing efforts.

·        Assist in selection of outsourced marketing resources & provide support for materials needed.

·        Work with internal and outsourced resources to promote products and services through public relations initiatives such as festivals, events, and other marketing efforts.

·        Assist in competitive analysis.

·        Identify, develop and execute communications strategy for key media contacts and customer references.

·        Research media coverage and industry trends.

·        Develop database of marketing activities across multiple, geographically diverse communities.

Additional Responsibilities:

·        Add data and pull information for reports in database

·        Create & edit presentation slides in PowerPoint

·        Organize and sort data in Excel

·        Other marketing activities as identified over time.

• Perform other related duties and tasks as assigned or as become evident.

Preferred Skills/Experience:

·        Professional, creative and dynamic presence.

·        Ability to communicate with people at all levels.

·        Strong interpersonal, oral and written communication skills.

·        Proficient time management skills, ability to prioritize multiple tasks.

·        Work well in a team and independently.

·        Must possess a valid driver's license.

·        BABS in Business Administration or Communications.

·        Experience implementing marketing programs is desirable.