What are the responsibilities and job description for the Account Executive position at Zipie?
An Account Executive at Zipie is responsible for overseeing the day-to-day management of key accounts, as well as ensuring smooth onboarding and execution of clients and client campaigns. The Account Executive must have demonstrated success in thought leadership, campaign development, monitoring and controlling budgets, growing existing client relationships and cultivating new client relationships.
If you’re an excellent communicator who can supervise multiple accounts and campaigns while providing high-quality service to our clients, this is the job for you.
Responsibilities
If you’re an excellent communicator who can supervise multiple accounts and campaigns while providing high-quality service to our clients, this is the job for you.
Responsibilities
- Collaborate with internal teams and clients to build strategic marketing campaigns and deliver on integrated marketing plans
- Serve as client liaison with key accounts, keeping internal teams and client updated and informed at all stages of every campaign
- Oversee positive, mutually-beneficial relationships with media and other external vendors
- Prepare campaign plans and creative briefs and review copy, design and revisions prior to submission to clients
- Maintain a high-level of understanding and knowledge about each of our clients, including brand, vision, product(s), customer base and sales process
- Work with digital team to analyze monthly reporting and evaluate for successes and new opportunities
- Manage and facilitate high-level media placements, marketing programs, and social media campaigns
- Grow existing client business, upselling additional services when appropriate, and participate in new business pitches
- Ensure proper forecasting, billing and accounting of client deliverables to help achieve profitability goals
- Keep Zipie management informed of pertinent activities and anticipate potential problems before they become issues
- Continue to refine and define our marketing processes to grow existing accounts and support new business
- Coordinate and manage the resources needed to execute all projects
- Maintain awareness and understanding of emerging digital platforms and best-in-class tactics being used by others, as well as look for opportunities to innovate
- Support any other client or leadership requests as needed
- Bachelor’s degree in marketing, communications or related discipline
- Three to five years of account management experience, preferably in a full-service marketing agency
- Excellent communication, organization, attention to detail and time-management skills
- Creative, strategic thinker with strong leadership skills and work ethic
- Self-starter who is at home with all forms of media: broadcast/digital/social/print
- Comfortable wearing many hats and working in a start-up environment
- Familiarity with digital advertising and performance metrics
- Demonstrated ability to work effectively with people at all levels within the company, as well as with external vendors
- Excellent ability to multi-task and adjust to changing priorities
- In lieu of a cover letter, please submit a 2021 Q4 marketing plan for selling yourself, your talent, and your skills.