What are the responsibilities and job description for the Marketing Specialist position at Yutka Fence?
Location: Kenosha, WI (On-site / Local Travel Required)
Company: Yutka Fence (U.S.-based)
Reports to: Marketing “Lead”
About Yutka Fence:
Yutka Fence (Kenosha, WI) is a high-performing, family-owned fencing business with strong margins and a loyal customer base. Known for exceptional customer service and a strong community presence, we are expanding our marketing team to support continued growth.
This role will serve as the on-the-ground execution partner for our marketing efforts—supporting events, partnerships, and content creation.
Job Summary:
The Marketing Specialist (Field & Content Execution) is responsible for executing local marketing initiatives, coordinating events, capturing content, and supporting day-to-day marketing operations.
This role is highly hands-on and ideal for someone who enjoys both creative work (photo/video/content) and operational execution (events, coordination, materials). You will work closely with our Marketing team to bring campaigns to life and support our sales team by ensuring marketing runs smoothly at the local level.
Core Responsibilities:
Events & Shows Coordination
- Coordinate logistics for local events (registration, materials, utilities, scheduling)
- Prepare and organize booth materials (flyers, signage, displays, QR codes, merchandise)
- Assist with event setup and breakdown
- Support on-site execution as needed
Content Creation & Field Capture
- Capture photos and videos of installations, team activity, and events
- Edit basic content using tools like Canva or mobile editing apps
- Organize and deliver content to the marketing team for use across channels
- Help maintain a consistent flow of fresh, local content
Strategic Partnership Support
- Create and distribute partner materials (flyers, packets, collateral, swag)
- Assist with onboarding new partners and sharing marketing assets
- Maintain tracking documents and support partnership-related campaigns
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Marketing Operations & Coordination
- Coordinate printing and distribution of marketing materials (flyers, door hangers, brochures, etc.)
- Manage inventory of marketing materials and supplies
- Assist with local campaigns such as direct mail, sponsorships, and promotions
- Support donation tracking and community engagement initiatives
Digital & Social Media Support
- Assist with digital campaign production through web and CRM
- Assist with preparing and scheduling posts across platforms (Facebook, Instagram, etc.)
- Monitor comments/messages and flag for follow-up as needed
- Social listening and monitoring
- Support local engagement and brand consistency
Qualifications
- 3–5 years of experience in marketing, event coordination, or content creation
- Strong organizational and execution skills with attention to detail
- Experience with Canva or similar design tools
- Photo and video capture/editing skills (smartphone-level acceptable with strong eye)
- Comfortable working both in the office and in the field (local events & job sites)
- Strong communication skills and ability to coordinate with multiple team members
- Self-starter who can manage tasks independently and follow through
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Preferred Qualifications (Bonus)
- Experience in home services, construction, or local business marketing
- Familiarity with CRM tools (ServiceTitan, Hubspot, or similar)
- Experience supporting sales teams or field marketing efforts
Why Join Yutka Fence?
- Be part of a growing, high-performing company with a strong reputation
- Work in a hands-on role where you can see the direct impact of your work
- Collaborate with a motivated and supportive team
- Opportunity to grow within an expanding marketing function
Compensation & Schedule
- Salary: $55,000 – $65,000 annually (based on experience)
- Schedule: Monday through Friday, with occasional evening/weekend availability for events
- Work Location: Primarily on-site in Kenosha, WI with local travel as needed
Pay: $55,000.00 - $65,000.00 per year
Benefits:
- 401(k)
- Health insurance
- Paid time off
Work Location: In person
Salary : $55,000 - $65,000