What are the responsibilities and job description for the Marketing Account Manager position at Youtech?
Company Description
Youtech is redefining the traditional agency model with a customer-first approach that offers month-to-month contracts, real-time transparency, and customized solutions for real business challenges. This innovative “anti-agency” model has driven Youtech to become one of the largest privately-held agencies in the U.S., earning recognition in Forbes, Inc., Entrepreneur, and more. With a 93% client retention rate and inclusion in the Inc. 5000 Fastest Growing Companies list for six consecutive years, we are committed to delivering unparalleled results. Headquartered in the Greater Chicago Area, we serve clients across the nation with local expertise through our three U.S.-based office locations.
Role Description
The Marketing Account Manager will be responsible for establishing and fostering client relationships, ensuring project goals are met, and identifying opportunities to drive client growth. Daily tasks include managing client accounts, developing marketing strategies, collaborating with internal teams, coordinating project timelines, and generating business opportunities. This is a full-time, on-site role located in the Greater Chicago Area.
Responsibilities
Customer Relationships
- Operate as the lead point of contact for all matters specific to your customers.
- Build and maintain strong, long-lasting customer relationships.
- Ensure the timely and successful delivery of our solutions according to customer needs and objectives.
- Forecast and track key account metrics
- Identify and grow opportunities within territories and collaborate with sales team to ensure growth attainment
Marketing Experience
- Manage the needs from our SEO Specialists, Content Writers, and PPC Specialists.
- Monitor analytics to continually improve on-page conversion rates.
- Knowledge of Search Engine Optimization, Paid Advertising and Digital Marketing
Creative support and execution
- Manage the creation of online advertising & marketing materials with internal designers.
- Coordinate the scheduling and trafficking of advertising creative
- Write and edit marketing materials as needed
- Brand management and optimization across all platforms
- Develop consistent messaging and brand positioning
- Originate creative ideas and execute Youtech directed ideas
- Work on other projects as assigned by Youtech leadership.
Minimum Qualifications
- Bachelor’s Degree preferred
- Experience in a marketing/media setting
- Experience in a performance-driven setting
- Strong knowledge of digital media channels including but not limited to Paid Search, SEO, Display and social media
- Experience in Google Analytics, AdWords, and Search Engine Optimization.
- Familiarity with the latest media and advertising trends
- Basic creative writing skills
- Outstanding written and verbal communication
- Project management ability
- Strong organization, multi-tasking skills and attention to detail ability
- Analytical aptitude
- Excel in high-pressure situations
What we offer
- A competitive benefits package including medical, dental, vision, 401(K), PTO and paid holidays
- The ability to advance within the company
- Community involvement opportunities
- Casual dress code
- On-site gym membership
- Employee activities including company outings and holiday parties