What are the responsibilities and job description for the Growth Marketer position at Writesonic?
About Writesonic
Every day, millions turn to AI for answers. If your brand isn't there, you're nowhere. We're the only platform that tracks AND improves your visibility across ChatGPT, Claude, Perplexity, and Google AI. 11,000 marketers trust us to dominate AI search.
The Role
We need a Growth Marketer who drives both self-serve signups AND enterprise deals. 80% execution, 20% strategy. You'll run experiments all day while feeding our sales team qualified demos.
Your Week
Must Haves
Every day, millions turn to AI for answers. If your brand isn't there, you're nowhere. We're the only platform that tracks AND improves your visibility across ChatGPT, Claude, Perplexity, and Google AI. 11,000 marketers trust us to dominate AI search.
The Role
We need a Growth Marketer who drives both self-serve signups AND enterprise deals. 80% execution, 20% strategy. You'll run experiments all day while feeding our sales team qualified demos.
Your Week
- Run 5 growth experiments across paid, organic, viral channels
- Generate 1000 self-serve signups AND 20 enterprise demos
- Optimize funnels: awareness → activation → revenue → retention
- Ship landing pages, in-app prompts, email campaigns that convert
- Track every dollar from first touch to closed deal
- Drive signups through PLG motions
- Generate qualified demos for enterprise sales
- Build viral loops, free tools, referral programs
- Master paid channels: Google, LinkedIn, Meta, Reddit
- Test unconventional channels before competitors find them
- Increase free-to-paid conversion
- Own all metrics: CAC, LTV, MQL→SQL, churn
- Build attribution models that actually work
- Ship weekly experiments that compound growth
- Cut churn through smart interventions
- Identify self-serve users ready for enterprise upgrades
- Build programs that turn customers into advocates
- Increase LTV through expansion revenue plays
Must Haves
- 3-6 years crushing growth for B2B SaaS (both PLG and sales-led)
- Proven track record: real revenue, not vanity metrics
- Hands-on with tools: ads platforms, analytics, CRM, SQL
- Love being in the weeds, not just strategizing
- Understand unit economics for both self-serve and enterprise
- MarTech or AI product experience
- Active in growth communities
- Freedom: Own growth, run wild with experiments
- Budget: Real money to scale what works
- Impact: Direct line to revenue in fast-growing category
- Remote: Work from anywhere, async-first
- Comp: Competitive base equity performance bonuses