What are the responsibilities and job description for the Senior field marketing manager, conferences position at WRITER?
๐ About This Role
You'll be responsible for designing and executing conference-focused marketing strategies that drive Writer's presence, partnerships, and revenue growth, globally. As a strategic thinker who excels in fast-paced environments, you'll collaborate with multiple teams to create impactful conference experiences that foster strong customer relationships and contribute to pipeline development.
๐ฆธ๐ปโโ๏ธ Your Responsibilities
By submitting your application on the application page, you acknowledge and agree to WRITER's Global Candidate Privacy Notice.
You'll be responsible for designing and executing conference-focused marketing strategies that drive Writer's presence, partnerships, and revenue growth, globally. As a strategic thinker who excels in fast-paced environments, you'll collaborate with multiple teams to create impactful conference experiences that foster strong customer relationships and contribute to pipeline development.
๐ฆธ๐ปโโ๏ธ Your Responsibilities
- Develop and execute comprehensive conference marketing plans that align with business objectives
- Build and maintain strategic partnerships with conference organizers, sponsors, and industry influencers
- Drive attendee engagement and lead generation through targeted pre-conference, during-conference, and post-conference processes
- Collaborate with sales teams to identify and pursue high-value opportunities arising from conference participation
- Analyze conference performance metrics to optimize future marketing strategies and improve ROI
- Exceptional strategic planning and execution skills
- Self-starter, proactive, and thinks ahead
- Creative mindset - always providing innovative ideas and input
- Proven track record in developing and managing event/field marketing and demand generation strategies, specializing in large-scale conferences
- Loves working on teams - especially with sales, marketing
- Arenโt afraid of tools like Asana, Salesforce, and Canva
- Data-driven approach to decision making
- Passion for generative AI (if you use WRITER โ even better!)
- Ability to travel up to 40% of the time for events
- Generous PTO, plus company holidays
- Medical, dental, and vision coverage for you and your family
- Paid parental leave for all parents (12 weeks)
- Fertility and family planning support
- Early-detection cancer testing through Galleri
- Flexible spending account and dependent FSA options
- Health savings account for eligible plans with company contribution
- Annual work-life stipends for:
- Home office setup, cell phone, internet
- Wellness stipend for gym, massage/chiropractor, personal training, etc.
- Learning and development stipend
- Company-wide off-sites and team off-sites
- Competitive compensation, company stock options and 401k
By submitting your application on the application page, you acknowledge and agree to WRITER's Global Candidate Privacy Notice.