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Commercial Truck Sales Representative

WorkRocket
Valparaiso, IN Full Time
POSTED ON 10/19/2026
AVAILABLE BEFORE 2/15/2027

Take the wheel of your commercial truck sales career and accelerate your earning potential to the next level! Join The Larson Group, an award-winning, family-owned Peterbilt dealership, where a competitive base salary, uncapped commission potential, extensive inventory, and the credibility of an industry leader position you to succeed. Grow with a rapidly expanding dealership network where top performers are rewarded, advancement is encouraged, and your contributions are recognized.

The Larson Group, the largest privately-owned Peterbilt dealer group in the country, is seeking a Commercial Truck Sales Representative to join their team in Portage, IN.

If you have at least 2 years of Commercial Truck or Heavy Equipment sales experience, you owe it to yourself to check-out this Sales Representative Opportunity!

Why Commercial Truck Sales Experts Join The Larson Group:

  • Earn What You’re Worth: Take control of your earning potential with the stability of a base salary plus commission. Driven Sales Representatives commonly earn $150,000 or more annually based on their experience, performance, and motivation.
  • Benefits That Protect Your Future: Enjoy a comprehensive benefits package that includes medical, dental, and vision coverage, along with a 401(k) and company match to help build long-term financial security.
  • Sell With the Strength of an Industry Leader: Represent a company that has earned Peterbilt’s prestigious North American Dealer of the Year award seven times. TLG’s outstanding reputation gives Sales Representatives a respected name and proven credibility behind every customer conversation.
  • Grow Alongside a Growing Organization: Join a dealership network that continues to expand, bringing new customers, greater sales opportunities, and exciting possibilities for advancement and long-term career growth.
  • Enjoy Stability Without Losing the Family Culture: Employees gain the resources of a large dealership group while working for a family-owned company that values lasting relationships with both customers and employees.

Duties and Responsibilities:

  • Build and maintain strong relationships with individual truck owners, fleet managers, and commercial customers.
  • Identify customer needs and recommend new or used trucks that align with their business, performance, and budget requirements.
  • Develop new business through prospecting, cold calling, referrals, networking, and in-person customer visits.
  • Manage the complete sales process, from the initial conversation and equipment selection through pricing, financing, and delivery.
  • Prepare quotes, sales proposals, and purchase agreements while ensuring all information is accurate and complete.
  • Maintain ongoing communication with customers regarding truck availability, specifications, ordering, and delivery timelines.
  • Partner with the service, parts, financing, and leasing teams to provide customers with comprehensive transportation solutions.
  • Stay informed about Peterbilt products, commercial truck specifications, industry trends, financing options, and competitor activity.
  • Maintain accurate customer records, sales activity, and follow-up information within the company’s CRM system.
  • Represent TLG at industry events, trade shows, customer meetings, and community networking opportunities.
  • Follow up after each sale to ensure customer satisfaction and encourage repeat business and referrals.
  • Meet or exceed established sales, customer-service, and business-development goals.

About the Company:

The Larson Group (TLG) is a family-owned and operated Peterbilt dealership group with roots in the trucking industry dating back more than 35 years. Founded by former truck drivers, TLG understands what drivers and fleet owners need to keep their equipment, and their businesses, moving. The company provides new and used truck sales, parts, service, financing, leasing, and rentals through a growing network of dealerships across multiple states. Known for its modern facilities, long-standing customer relationships, and commitment to employee development, TLG invests more than $2 million annually in diesel technician training and has earned Peterbilt’s prestigious North American Dealer of the Year award seven times.

All qualified applicants will receive consideration for employment without regard to the individual's race, color, sex, national origin, religion, age, disability, genetic information, status as a military veteran, or any other characteristic protected by applicable law.

Salary : $2 - $150,000

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