Merchandising Manager

At Woo & Co., we’re more than a headwear company — we’re a growing force in the fashion and lifestyle industry.

As an authorized dealer of Flexfit and a creator of our own innovative designs, we’re shaping the next wave of premium headwear and accessories. With plans to expand into other fashion categories, this is an exciting opportunity to join a dynamic, design-driven team that’s redefining what modern merchandising looks like.

Key Responsibilities

• Lead product development and merchandising strategy for headwear (blank and custom programs).
• Partner with external designers and production teams to develop materials, color palettes, trims, and finishes consistent with brand and seasonal direction.
• Manage seasonal assortments, line planning, and product lifecycle from concept to delivery.
• Coordinate with Sales and Marketing to align product direction with market demand and brand storytelling.
• Oversee sampling, cost analysis, and vendor communications to ensure quality and margin objectives.
• Provide creative and technical input on embroidery, screen print, heat transfer, and related decoration methods.
• Research emerging trends, competitor products, and consumer insights to guide new product innovation.
• Support cross-functional initiatives related to new category expansion beyond headwear.

Qualifications

• 7-10 years of experience in merchandising or product development within the apparel/fashion industry.
• Strong understanding of headwear design and production, including trims, fabrication, and decoration processes.
• Hands-on experience with embroidery, printing, and heat transfer techniques.
• Excellent communication and project management skills — able to collaborate effectively across teams.
• Fluent in Korean (required).
• Passion for design, innovation, and elevating product aesthetics.
• Bachelor’s degree in Fashion Merchandising, Product Development, or a related field preferred.

What We Offer

• Health, dental, and vision insurance
• 401(k) with company match
• Generous PTO and sick leave
• Bonus program tied to company performance
• A creative, collaborative environment with opportunities for growth and leadership

Job Type: Full-time

Pay: $90,000.00 - $100,000.00 per year

Benefits:

• 401(k)
• 401(k) matching
• Dental insurance
• Health insurance
• Life insurance
• Paid time off
• Vision insurance

Application Question(s):

• What is your salary expectation for this role?

Ability to Commute:

• Anaheim, CA 92807 (Required)

Work Location: In person

Salary : $90,000 - $100,000