What are the responsibilities and job description for the Product Line Manager - Work Group position at Wolverine Worldwide?
The Work Group at Wolverine Worldwide includes market-leading brands Wolverine Boots and Apparel, Cat Footwear, Merrell Work and Tactical, Bates, Harley Davidson Footwear, and Hytest. Across the Work Group there are 100 year old businesses, global and domestic brands, as well as licensed and owned entities. Through building awesome products that blur the line between work and lifestyle, we tap into the collective power of all these brands to deliver our customers amazing stories and the trusted features they demand: comfort, durability, and style.
The Product Line Manager is responsible for creating market-leading products that enable the brand to grow and meet business goals by evolving, developing and organizing the product line.
Primary Duties
Normal office environment. Some travel may be required.
Wolverine Worldwide has a flexible, hybrid work schedule, with three days in office and two days remote.
Wolverine World Wide, Inc. (NYSE:WWW) is one of the world’s leading designers, marketers, and licensors of footwear and apparel; It’s global footprint spans 170 countries and territories. The Company’s portfolio includes Merrell®, Saucony®, Sweaty Betty®, Hush Puppies®, Wolverine®, Chaco®, Bates®, HYTEST®, and Stride Rite®. The Company is also the global footwear licensee of brands Cat® and Harley-Davidson®.
Wolverine Worldwide is driven by a Vision to Make. Every Day. Better. for its consumers, partners, communities, and shareholders.
In 2025, the Company was recognized by Footwear News as Company of the Year, by Forbes as one of America’s Dream Employers, America’s Best Employers for Women, and America’s Best Employers for Company Culture, and by Inspiring Workplaces as one of the Most Inspiring Workplaces Globally.
Wolverine Worldwide is a Certified™ Great Place To Work®.
The above statements are intended to describe the general nature and level of work being performed and are not intended to be an exhaustive list of all responsibilities, duties and skills which may be required.
Wolverine Worldwide, Inc. is committed to creating a company that is as diverse as our consumers. We value the differences in one another and believe our differences make us stronger. Our diverse and inclusive corporate culture starts with the recruitment process. We are committed to being an equal opportunity employer. We aim to create equal opportunities for our associates, customers, and suppliers regardless of race, color, religion, sex, national origin, age, disability, sexual orientation, gender identity, or any other legally protected characteristic.
The Product Line Manager is responsible for creating market-leading products that enable the brand to grow and meet business goals by evolving, developing and organizing the product line.
Primary Duties
- Use competitive data, trend and innovative ideas to create a comprehensive assortment planning strategy for product line(s).
- Write seasonal briefs for the brands assigned
- Maintain PLM system up to date with seasonal forecasts and briefs
- Set launch dates on new product briefs
- Present line concepts, product and strategic vision to management, retailers, sales associates and peers at a wide range of formal and informal meetings.
- Evolves the line architecture to match business growth goals and objectives. Works closely with other PLMs, to assure harmony of the product lines.
- Develops and maintains an understanding of the global market needs to influence product direction and open new opportunities.
- Performs duties consistent with the Company’s AAP/EEO goals and policies.
- Performs other duties as required/assigned by manager.
- Bachelor’s degree or equivalent experience required.
- 5 years’ experience in footwear, apparel or accessories.
- Proven working knowledge of footwear industry, including technology and product development, materials, trends and the overall marketplace.
- Strong product knowledge and understanding of global markets and competitors.
- Strong business acumen, merchandising and analytical skill sets.
- Must be able to follow-through and have strong attention to detail.
- Ability to effectively communicate, including the ability to manage strong and effective cross functional relationships within the organization.
Normal office environment. Some travel may be required.
Wolverine Worldwide has a flexible, hybrid work schedule, with three days in office and two days remote.
Wolverine World Wide, Inc. (NYSE:WWW) is one of the world’s leading designers, marketers, and licensors of footwear and apparel; It’s global footprint spans 170 countries and territories. The Company’s portfolio includes Merrell®, Saucony®, Sweaty Betty®, Hush Puppies®, Wolverine®, Chaco®, Bates®, HYTEST®, and Stride Rite®. The Company is also the global footwear licensee of brands Cat® and Harley-Davidson®.
Wolverine Worldwide is driven by a Vision to Make. Every Day. Better. for its consumers, partners, communities, and shareholders.
In 2025, the Company was recognized by Footwear News as Company of the Year, by Forbes as one of America’s Dream Employers, America’s Best Employers for Women, and America’s Best Employers for Company Culture, and by Inspiring Workplaces as one of the Most Inspiring Workplaces Globally.
Wolverine Worldwide is a Certified™ Great Place To Work®.
The above statements are intended to describe the general nature and level of work being performed and are not intended to be an exhaustive list of all responsibilities, duties and skills which may be required.
Wolverine Worldwide, Inc. is committed to creating a company that is as diverse as our consumers. We value the differences in one another and believe our differences make us stronger. Our diverse and inclusive corporate culture starts with the recruitment process. We are committed to being an equal opportunity employer. We aim to create equal opportunities for our associates, customers, and suppliers regardless of race, color, religion, sex, national origin, age, disability, sexual orientation, gender identity, or any other legally protected characteristic.