What are the responsibilities and job description for the Digital Strategy Manager position at Wolters Kluwer?
Hybrid role out of any of our office locations.
As a eCommerce Strategy Manager, you will play a critical role in defining our eCommerce vision. This role will drive strategic initiatives, partner with internal business leaders, and deliver data-backed insights to optimize digital sales and market expansion. You’ll have a direct impact on meeting revenue and growth objectives by identifying commercialization needs and aligning them with platform capabilities.
Responsibilities:
Ecommerce Strategy & Market Expansion
Responsibilities:
Ecommerce Strategy & Market Expansion
- Partner with business Intelligence and conduct personal competitive analysis/market research to identify emerging ecommerce trends (B2B & B2C).
- Partner with business segment & marketing leaders to define eCommerce commercialization plan
- Participate in 3-year strategic planning and eCommerce roadmap development to align with business goals.
- Identify opportunities to improve digital conversion, enhance customer experience, and optimize pricing/promotion models.
Stakeholder Collaboration & Execution
- Work cross-functionally with Product, Marketing, Analytics, and Business Segment teams to align eCommerce initiatives with company objectives.
- Partner with Marketing and Go-to-market to define product enablement backlog based on opportunity and strategic priorities
- Advocate for digital commerce best practices and influence senior leadership on key investment decisions.
Performance Insights & Data-Driven Decision Making
- Partner with the analytics team to track eCommerce KPIs, measure success against strategic goals, and provide actionable insights via recurring scorecard reviews
- Assess product performance by region, segment, and customer type to recommend optimizations. Present findings and recommendations to leadership on how to accelerate eCommerce revenue growth.
Skills:
- 5-8 years of experience in eCommerce strategy and digital commerce
- Proven experience in B2B and B2C eCommerce and background in commercialization planning
- Strong analytical skills – ability to interpret data, create insights, and make strategic recommendations.
- Experience working in a global, matrixed organization, influencing multiple stakeholders.
- Self-starter who enjoys deep research and problem-solving with a data-first approach.
- Excellent communication and presentation skills, with the ability to engage senior leadership.
Applicants may be required to appear onsite at a Wolters Kluwer office as part of the recruitment process.
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