What are the responsibilities and job description for the Senior Director of Offerings (Product Marketing & Services GTM) position at Wizeline?
We Are
Wizeline, a global AI-native technology solutions provider, develops cutting-edge, AI-powered digital products and platforms. We partner with clients to leverage data and AI, accelerating market entry and driving business transformation. As a global community of innovators, we foster a culture of growth, collaboration, and impact.
With the right people and the right ideas, there’s no limit to what we can achieve
Are you a fit?
Sounds awesome, right? Now, let’s make sure you’re a good fit for the role:
Key Responsibilities
Offerings & Portfolio Strategy
Wizeline, a global AI-native technology solutions provider, develops cutting-edge, AI-powered digital products and platforms. We partner with clients to leverage data and AI, accelerating market entry and driving business transformation. As a global community of innovators, we foster a culture of growth, collaboration, and impact.
With the right people and the right ideas, there’s no limit to what we can achieve
Are you a fit?
Sounds awesome, right? Now, let’s make sure you’re a good fit for the role:
Key Responsibilities
Offerings & Portfolio Strategy
- Own the definition, evolution, and lifecycle of Wizeline’s service offerings and IP.
- Translate market demand, client needs, and delivery capabilities into differentiated offerings.
- Partner with Delivery, Engineering, and Operations on new solution development.
- Own messaging frameworks, value propositions, and positioning.
- Create compelling narratives that translate complex technical value into clear business outcomes.
- Lead flagship market-facing thought leadership.
- Train sales teams on offerings, positioning, and competitive differentiation.
- Partner directly with CSO, sales leaders, and account teams in active pursuits.
- Support deal shaping and solution positioning in strategic client conversations.
- Pitch decks.
- One-pagers.
- Brochures.
- Case studies.
- POV documents.
- Website services content.
- Analyst Relations.
- Serve as a primary interface with Gartner, Forrester, IDC, and other analyst firms.
- Lead Wave and Market Guide submissions.
- Shape external market perception of Wizeline’s capabilities.
- Drive the use of AI and automation across marketing operations.
- Define workflows that improve content velocity, enablement scale, and GTM efficiency.
- Stay hands-on with modern AI tools and platforms.
- Lead product marketers, content writers, designers (direct or matrixed), and contractors.
- Set clear vision, quality standards, and delivery accountability.
- Operate as both player and coach.
- AI Tooling Proficiency: Leverage one or more AI tools to optimize and augment day-to-day work, including drafting, analysis, research, or process automation. Provide recommendations on effective AI use and identify opportunities to streamline workflows.
- 12 years experience in product marketing, offerings, solutions marketing, or services GTM leadership.
- Experience in global IT services, digital transformation, or software engineering services.
- Proven success shaping service portfolios and GTM strategy.
- Direct experience training sales teams and supporting revenue teams.
- Analyst relations experience required.
- Strong fluency with AI tools, automation platforms, and modern marketing technology.
- Exceptional communication and executive presence.
- Builder mentality with high personal ownership.
- Strong strategic thinking and execution discipline.
- High narrative, storytelling, and design standards.
- Comfortable operating in ambiguous, fast-moving environments.
- Deep cross-functional influence.
- A High-Impact Environment.
- Commitment to Professional Development.
- Flexible and Collaborative Culture.
- Global Opportunities.
- Vibrant Community.
- Total Rewards.